PepsiCo India repositions Tropicana; Katrina Kaif to endorse brandApart from focussing on smaller cities, rest of urban (RoU) and rural market expansion, the company is also looking at packaging innovation...
29 Mar, 2018, 05.51 PM IST
ITC B Natural celeb Shilpa Shetty shows Tropicana in self videoShetty shows herself baking a cake and putting it in the refrigerator — which clearly shows two large cartons of rival brand Tropicana.
29 May, 2017, 10.17 AM IST
Pepsi's Tropicana loses 5% of market while Dabur's Real gains 2.5% shareNew entrant ITC’s B Natural and ethnic drinks maker Paper Boat — both marginal players — have gained slightly in the period, the data show.
17 Mar, 2017, 12.33 AM IST
PepsiCo expands nutrition portfolio, launching Quaker Nutri Foods & Tropicana EssentialsAs part of their flagship brands Quaker Oats and Tropicana, PepsiCo is launching Quaker Nutri Foods and Tropicana Essentials, respectively ...
08 Mar, 2017, 08.12 AM IST
We have a five-year plan for healthy products: D Shivakumar, PepsiCo India"We have just launched mosambi juice, which is a great innovation. This is the first branded mosambi juice in the market."
20 Jan, 2016, 12.32 PM IST
PepsiCo expands Tropicana range in IndiaPepsiCo today expanded its Tropicana fruit juice portfolio in India with the introduction of coconut water blended variants.
15 Jul, 2013, 05.48 PM IST
Coke tanks up juices portfolio to take on PepsiCoWhile modern trade continues to be the destination choice for the shoppers of this category , the traditional trade continues to catch up a...
13 May, 2013, 11.23 AM IST
PepsiCo expands Tropicana portfolio in IndiaGlobal beverages and snacks major PepsiCo today expanded its Tropicana range in India with the launch of three variants of Tropicana juices...
20 Feb, 2013, 07.09 PM IST
Pepsi to launch Tropicana in powder formatFor PepsiCo, this isn't its first foray in the powder category. It had extended its sports drink Gatorade to powder format in early 2010 by...
19 Dec, 2012, 02.48 AM IST
PepsiCo waters down Tropicana to juice marginsPepsiCo's Tropicana, the best-selling orange juice in the US, is trying to regain space in American refrigerators.
16 Feb, 2012, 12.22 PM IST
- PepsiCo may rush with new apple juice branding
Rebranding is aimed at steering clear of a possible litigation case involving PepsiCo and US-based organic juice company Apple Rush Company.
09 Oct, 2008, 02.09 AM IST
- Apple rush lands Pepsi in global brand tussle
Pepsico India's Tropicana juice brand has landed in a controversy, with a US-based organic juice maker planning to drag the former to court...
19 May, 2008, 06.40 PM IST
- PepsiCo enters into non-commercial deal with IMA
PepsiCo’s snack foods arm FritoLay India has tied up with the Indian Medical Association to promote Tropicana pure juices and Quaker Oats. ...
07 May, 2008, 06.20 AM IST
- PepsiCo starts processing of Kinnow in Punjab
PepsiCo India has started processing of Kinnows at their Hoshiarpur plant for producing Kinnow concentrate which will be used in Tropicana ...
06 Feb, 2008, 09.52 PM IST
- PepsiCo aims triple revenue in India, to expand portfolio
US cola giant PepsiCo on Monday said it aims to triple revenues from its India operations in the next five years, for which the company wil...
28 Jan, 2008, 07.17 PM IST
- PepsiCo now readies distribution mocktail
With an increased focus on non-carbonated offerings, PepsiCo India is integrating the distribution for its carbonated soft drinks (CSDs) an...
11 Apr, 2007, 03.10 AM IST
- Fruit drinks ready for an encore
Fruit drinks, which gained last year from the pesti-cola controversy and the fruit juice price hike last year, are expected to do an encore...
09 Feb, 2007, 02.59 AM IST