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TRIPTI LOCHAN
Spring break hit: Indian students cut travel plans as airfares surge amid West Asia tensionsStudents looking to journey abroad for spring break are feeling the sting of rising airfare prices. Flights to popular destinations like th...- E-commerce players betting big on offline presenceMany e-commerce players have started foraying into physical retail space and the trend is going to become more prominent in future.
- With FB & Twitter, public shaming gets a makeover; but roasting on social media can have dramatic impactWith the state slow and inefficient in its response and society largely indifferent in India, public shaming via social media has become an...
- Banter on Twitter an effective way to settle issues with rivals, gain new clients: ExpertsCompanies are increasingly using stinging tweets to point out and settle issues with competitors, a move that is helping them avoid costly ...
- Indian luxury buyers go for more value than lables and unique experience: StudyA new study by VML Qais has found that Asian consumers are “mindful of personal spiritual development as well as the happiness of the great...
- Learn-plan-do, the VMP QAIS way: Tripti Lochan, CEO-AsiaVML Qais, WPP Group’s full-service digital agency network and a part of the VML Network recently announced its official launch in India.
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