The model will be available in three editions − the Fireball, the Stellar and the Supernova.

The premium motorcycle market in India (classified as 200cc plus) sees annual sales of 800,000 and its undisputed king has for long been Ro...

The niche but growing segment of women bikers is proving to be an important driver of growth for companies.

Royal Enfield is the most profitable two-wheeler maker in India and has a mkt share of 90% in 200-500 cc space.

Siddhartha Lal turned around a struggling, loss-making company that was on the verge of closure when he took over in 1999.

Niche bike maker Royal Enfield has reduced prices of its models by up to Rs 2,300 while TVS Motors did not disclose quantum of price cut on...

Royal Enfield will hope to gain from Ducati's iconic branding, technology prowess, heavy-bikes portfolio, and a good network in developed m...

According to data, Royal Enfield's sales in the 350-cc-plus motorcycle segment declined by 35% in the period under review. The co had sold ...

IRDAI is likely to increase rates on an average by 30% in some categories, according to a draft proposal.

The stock market is flat and the broader economy lags too, but that has not deterred consumers from spending. Marketers too are eyeing reco...