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What drives the unstoppable growth of India's wedding economy?India's wedding industry, fueled by a vast pool of unmarried individuals and evolving matchmaking methods from traditional ads to dating ap...
Without Wu, will top-end luxury be luxurious?Chinese manufacturers are subtly suggesting they produce luxury goods for brands like Hermes and Louis Vuitton, offering the same quality w...
HNIs, have you considered inconspicuous consumption?The article highlights controversies surrounding affluent business leaders displaying their wealth during economic hardships. Unacademy CEO...
Apple of my i: How ‘developing nation’ India is falling deeper in love with iPhonesApple's iPhones are often seen as a luxury product that only the rich can afford. However, things are changing, even if only slowly. Easier...
Why Gucci price hikes know no boundsLuxury goods tend to stretch the price frontier, but their inflationary effects are swept aside by minuscule consumption.
View: If you've got it flaunt it, but use it, and you lose itWhether its typewriters or vaccines, it’s a Cache-22 of conspicuous non-consumption.
The problem of being caught in the circle of conspicuous consumptionWith the booming economy and improving living standards since the mid of the twentieth century, India has witnessed a steep rise in consume...