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THOMAS PULIYEL
- Demand for FMCG products rises 25 pc in rural mkt
FMCG product sales in the non-essential premium segment have grown at a rate of 25 per cent annually in the rural market during 2004-07, sa...
- Will big retail undermine big brands?
Consumers are rewarding the stores by opening their wallets or swiping their credit cards.
- 'Market research is growing rapidly in India'
Thomas Puliyel, president, IMRB International, one of India’s leading market research firms, spoke about how market research firms are tryi...