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TVF MEDIA LABS
Flipkart bets on short-form, non-fiction content to drive engagementBuoyed with a 2.5X jump in number of viewers during the lockdown and most of them consuming short-form, non-scripted content, Flipkart has ...- Meet the rising stars of the Indian comedy sceneWhile a stand-up comedian can make a living by doing four or five shows a month at prominent venues in Mumbai or Delhi, they also have to f...
- Entrepreneurs launch web series, online reality programme backing new business ideasEntrepreneurs, bitten by the startup bug and enterprises seeking to leverage India’s startup boom, have launched similar web series or webi...
- The Viral Fever's cofounders battle it out in court against each otherThe Viral Fever's Arunabh Kumar is in the middle of a legal battle which should be able to provide enough material for another hit series.
- Watch Out for Webisodes! JVs are the way to grow for digital video playersMany emerging entertainment startups creating digital video content eye partnerships as an important metric for growth.
- TVF Media Labs partners with Tinder to launch web seriesThe new comedy series focuses on the experience of meeting someone new by bringing the app experience alive.
- TVF Media Labs partners with Pocket Aces to launch webseries on Youtube, also testing out analytics tool for CMSTVF Media Labs partners with Dice Media, digital video division of entertainment startup Pocket Aces to launch their mockumentary comedy ‘N...
- How viral comic acts, AIB & TVF, are making good business in a category known for one-man actsBoth TVF and AIB have built their businesses using comedy as the star attraction, but have used different routes to reach the same viral po...
- Arvind Kejriwal meets fake KejriwalIn a new episode of Barely Speaking with Arnub by TVF, Kejriwal sportingly spoofed himself and met his imitator Arjun Kejriwal, played by J...
- This IIT Kharagpur alumnus is the brain behind The Viral Fever MediaThe success of YouTube channel The Viral Fever should be proof that the Indian youth is discerning in its tastes, says its Chief Experiment...
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