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SUSHMITA BALASUBRAMANIAM
KalaGato appoints Sushmita Balasubramaniam as CEO of consumer intelligence armSushmita Balasubramaniam is a market research and consumer consulting professional with more than 25 years of experience who has thrived on...- Beauty segment purchase decisions seeing strong digital influence: ReportBuying beauty products in India has also become a video-centric affair, with YouTube emerging as a beauty advisor and search as a discovery...
- Apple, Airtel, Jio and Netflix lead customer experience: KantarAs per the report, Among Digital Devices, Apple emerges as the leader, with Xiaomi at second place. One Plus and Samsung tied for third pla...
- Amazon, D-Mart lead in customer experience survey: Consulting firm KantarOnline retailer Amazon and D-Mart have emerged as winners in a report based on customer experience scores by the data, insights and consult...
- Indian retailers yet to evolve themselves to provide customer-centric experiences: StudyThe study by Kantar reveals that for many retailers, there is a huge gap between the brand promise and customer experience. It said retaile...
- Luxury product companies' stampede in e-comm sitesThe luxury market in India has been insulated from the market slowdown and has shown significant growth over the past few years.
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