In the recent past, major food segment players such as Mondelez-owned Cadbury, ITC Sunfeast, and others have entered into this niche catego...

ITC, a late entrant in the FMCG goods space, will launch 50-plus products in the next financial year.

The packaged food business is projected to be the majority contributor to ITC’s goal to achieve Rs 1 lakh crore sales from the FMCG busines...

The Sunfeast NaatMaad Paal "biscuits are enriched with native Indian cow milk and fortified with the goodness of eight essential vitamins, ...

The division bench had allowed the appeal saying that in the short span from 2016, when ITC first started selling its digestive biscuits in...

Earlier, Britannia had submitted that their business was affected due to the September 6 order of the single judge as manufacturing of the ...

Delhi High Court bench directed Britannia to withdraw its Nutri Choice Digestive Zero biscuits in its current packaging within four weeks.

HC asked Britannia to adopt a "distinctively different" packaging from the one currently used by ITC for its biscuit as such "deception" co...

We believe that Sunfeast Farmlite Digestive All Good satisfies the consumer’s desire of 'No maida and no added sugar' in their lifestyle,” ...

For the year ended October 31, 2013, ITC’s cream biscuit market share stands at around 25% in value, according to industry sources who quot...

There are perhaps only a few in this country who have no memory of Parle-G biscuits, from the tiffin boxes of little school children or as ...

The Rs 3,600 cr premium cream biscuit market has turned hyper competitive with Cadbury’s Oreo and ITC’s Sunfeast brands biting into the sha...

ITC Foods, the maker of Bingo! Chips, Sunfeast biscuits and Yippee! Noodles, has gained a reputation of being a disruptive player.

ITC, a multi business conglomerate, is planning to enter the food market of the UAE and the Gulf Cooperation Council (GCC) through a partne...

United Biscuits, the world’s third largest biscuit maker, is making its Indian foray by taking over the manufacturing facility of a little-...

The bakery battle between ITC Foods and Britannia Industries is set to intensify. ITC’s Sunfeast is poised to mount a challenge where it hu...

Taxes are weighing heavy on biscuit makers who are surviving on wafer thin margins, especially in the face of competition from the unorgani...