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Mark Zuckerberg directed Meta to create a prediction markets app: NYTMeta is reportedly developing a new app, codenamed 'Arena,' designed to function like prediction markets such as Polymarket and Kalshi. Ini...
Omnicom launches Acxiom Fan Graph to help brands better understand sports audiencesOmnicom has unveiled Acxiom Fan Graph, a groundbreaking sports marketing intelligence platform. This innovative solution aims to unify frag...
India emerges as a hybrid video entertainment economy, driven by shifting audience preferencesIndia's entertainment landscape is transforming into a hybrid model, with audiences now dictating content, business strategies, and viewing...
UK considers forcing social media firms to prioritise trusted newsThe culture department said on Monday it was considering requiring platforms such as Meta's Facebook, Alphabet-owned YouTube and TikTok to ...
Hero MotoSports marks 10 years, launches India's next Dakar Hero ProgrammeHero MotoSports celebrated a decade of global rally raid success in Jaipur, unveiling a new initiative to discover and train India's future...
Work from home? For FIFA World Cup, even JPMorgan says yesThe FIFA World Cup is unexpectedly granting office workers a reprieve from commutes, with many employers in host cities encouraging remote ...
Critical Stage: India's concert boom has a venue problemIndia's booming live entertainment scene, evidenced by massive ticket sales for global and local artists, faces a critical hurdle: a severe...
Quote of the Day by Arnold Schwarzenegger: ‘I came over here as an immigrant, and what gave me the opportunities, what made me to be here today, is…’ - An immigrant's message about gratitude, opportunity and belongingQuote of the Day by Arnold Schwarzenegger highlights the profound impact of acceptance and opportunity. His success, he states, was fueled ...
Fans are fuming after FIFA World Cup tickets they bought through resale sites fall throughWorld Cup fans face major ticket troubles. Many are missing games after buying from resale sites like StubHub. Tickets are not transferring...
TSC India announces expansion into hotels and visa servicesJalandhar-based TSC India Ltd has expanded its travel services platform by entering the hotels and visa segments. The company acquired GITH...
YouTube is now India's prime-time screen, says Gunjan SoniYouTube has become India's primary viewing platform, blending online reality with high-quality video. The company is significantly growing ...
Sports remains biggest audience aggregator in an era of infinite content: JioStar's Ishan ChatterjeeLive sports remains a powerful audience magnet, reaching over a billion viewers during the IPL. JioStar is using this scale to expand acros...
Buy, Sell or Hold: Goldman Sachs remains neutral on Tata Motors; Nuvama maintains buy on HULBrokerages show selective optimism amidst market jitters. Goldman Sachs backs Shyam Metalics & Energy with a 10% upside target, anticipatin...
Will Zee Entertainment’s FIFA World Cup deal turn the needle for its 3.3 crore shareholders?Zee Entertainment Enterprises pulled off a surprise win by securing India's broadcast and digital rights for multiple FIFA events through 2...
Where has he been? Barron Trump resurfaces at UFC with a bold new style after 4-month absence, fans can't stop staringBarron Trump has reappeared in public after a long absence. He attended a historic UFC event on the White House lawn. Many noticed his chan...
FIFA World Cup on ZEE5: Fans complain about streaming experience; report buffering, crashes and no 4KFootball fans in India are experiencing significant technical problems with ZEE5's 2026 World Cup broadcasts. Complaints include buffering,...
Zee hits 48-week TV share high on Hindi, regional gainsZee Entertainment Enterprises' television network reached an 18.6% market share in urban India. This marks a 48-week high. Gains were seen ...
FIFA World Cup marketing spends in India may halve as brands stay awayThe FIFA World Cup has begun in India with minimal marketing buzz. Brands are hesitant due to poor match timings and late broadcast deals. ...
Zee puts FIFA World Cup behind paywall to grow subscriber baseZEE5 is offering dedicated FIFA World Cup subscription packs. Viewers will buy these packs directly. This strategy aims to boost ZEE5 subsc...
Zee Entertainment to raise $241 million for stategic initiativesZee Entertainment is all set to gather 23 billion rupees to fuel its ambitious business strategies, following a significant win in securing...