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SOCIAL MEDIA AMPLIFICATION
Brand Growth Strategy 2026: How businesses can turn visibility into long-term influenceA strong brand story can lose impact if it reaches the audience only once. Businesses are increasingly looking at ways to extend important ...- AI helps terror groups target women, children with propaganda, UN report warnsTerrorist groups now use artificial intelligence for personalised propaganda targeting youth. Generative AI allows faster creation and loca...
- Elon Musk's ex Ashley St Clair warns world's richest man is manipulating reality using X to create manufactured crisis in the world 'before civil war'Elon Musk's ex girlfriend's warning: Ashley St Clair, the mother of one of Elon Musk’s children, has accused the billionaire of creating “d...
- Delhi HC asks Abhijit Iyer Mitra to respond to CJP spokesperson's privacy suitThe Delhi High Court has sought responses from Abhijit Iyer Mitra and others. A Cockroach Janta Party spokesperson filed a plea alleging pr...
- Jay Clayton to take charge as US Director of National Intelligence after Bill Pulte's exitBill Pulte's interim Director of National Intelligence tenure concludes this Monday. Jay Clayton will assume the Director of National Intel...
- What the ET SME Summit shows about building brand influence in India's MSME economyThe ET SME Summit demonstrates how reputed editorial ecosystems help brands gain credibility, influence decision-makers and create lasting ...
- 'Rs 100 or Rs 200, start selling': NEET aspirant shares two dozen success mantra after building Rs 5 crore net worthZaid Khan built a ₹5 crore net worth by age 25 through his branding business. He shared his career journey and business growth insights on ...
- Cut through the BS chase: A generation with phones refuses to let media tell their story aloneThe student movement at Jantar Mantar reflects a broader shift where younger generations no longer rely on legacy media to shape public opi...
- Govt issues notice to Meta over Instagram child abuse adsThe government sought a detailed explanation on the advertisements from the US-based social media firm Meta, which also owns Instagram. The...
- Plea in SC refers to 'Rs 370 biryani' remark at standup comedy show, seeks regulatory frameworkA Supreme Court plea seeks a regulatory framework for digital content, including stand-up comedy and AI, following a controversial "Rs 370 ...
- Congressman Raja Krishnamoorthi flags incidents of anti-India hate in USCongressman Raja Krishnamoorthi has highlighted a disturbing increase in anti-India hate incidents across the United States. He cited a rec...
- Govt mulls authorising more ministries to issue content takedown ordersDiscussions are on with Defence, Ministry of External Affairs, and Ministry of Home Affairs, government sources said adding that once decid...
- Australia should force Meta to pay for news, News Corp executive saysMeta could block news reposting if Australia enforces the 2021 law, similar to actions taken in Canada. Academics note increased misinforma...
- UN chief calls on tech firms to stop profiting from 'toxic content'Social media companies have said they have taken a range of steps to remove harmful content from their platforms, particularly since the ou...
- US Supreme Court temporarily blocks order curbing Biden social media contactsConservative Justice Samuel Alito temporarily put on hold a preliminary injunction constraining how the White House and certain other feder...
- Twitter's Tinder-ish right swipe biasReferring to the Twitter study that could have been titled #Alampofpol, but goes under the name of 'Algorithmic Amplification of Politics o...
- Onspon ropes in ex Head of Mobile Tech at PolicyBazaar Shashank Shukla"I think Onspon.com has the ability to disrupt a huge market. I am super excited to be a part of this high-growth ecosystem," said Shukla, ...
- Niti Aayog to hire creative agency to expand outreachThe creative/marketing agency will work with the Aayog to develop and execute an overall marketing and communications plan.
- Startups action plan: Modi government to seek inputs from VCs, incubatorsTop government brass, venture funds, financiers and incubators will convene on January 16 at Vigyan Bhavan to deliberate on the 'action pla...
- nexGTv ties up with Fluence to create mobile serialsCA Media Digital's Fluence has partnered with Endemol Shine India, in which CA Media is an investee, to co-produce the shows.
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