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SOBER BRAND
Run, rave, repeat! Wellness turns social for Gen ZGen Z embraces wellness through social activities like pickleball and dance workouts. Brands are set to sponsor these events in 2026. Physi...31 Dec, 2025, 05.00 AM IST- Youngistan drinks to good health with no/low alcohol spiritsDriven by health consciousness and moderation, Indian millennials and Gen Z are increasingly opting for no or low-alcohol beverages, with 2...18 Sep, 2025, 06.42 PM IST
- Alcohol is old-fashioned: Why corporate circles are going dryA growing movement towards mindful drinking and temporary abstinence is reshaping social scenes, particularly among young professionals and...13 Apr, 2025, 11.51 AM IST
- Skechers appoints Jasprit Bumrah as Brand AmbassadorSkechers has signed Indian cricketer Jasprit Bumrah to endorse its cricket footwear. Bumrah will feature in marketing campaigns alongside a...17 Mar, 2025, 02.59 PM IST
- Sobriety sips: The rise of non-alcoholic cocktails in IndiaThe non-alcoholic beverage (NAB) market is expanding in India, driven by brands like Sobriety Sips and Sober. These brands offer sophistica...01 Mar, 2025, 10.43 PM IST
- United Spirits invests in non-alcoholic and coffee-based alcohol companies to fuel new growthThe company will acquire 15% in V9 Beverages that markets and sells India’s first distilled non-alcoholic spirit brand Sober Gin, Sober Rum...24 Jul, 2024, 10.17 AM IST
- Ajit Wadekar: A captain on the field, perfect gentleman off itAn astute thinker of the game, Wadekar blended the copybook 'Bombay School of Batsmanship' with his carefree approach that included muscula...16 Aug, 2018, 12.00 PM IST
- Restaurant owner Aditya Hegde's style advice for men: Don't wear only blueHegde talks about his love for suits and how to add colour to your wardrobe.02 May, 2017, 02.23 PM IST
- Designer Kenzo Takada's style guide: Good cuts, colours and a touch of wildernessKenzo Takada, the Japanese-French designer and founder of Kenzo, shares what he loves to wear.02 Mar, 2017, 10.42 AM IST
- Coat & tie in Silicon Valley makes you odd man out: Vijay AmritrajChampions Tennis League promoter Vijay Amritraj shares his thoughts on fashion and style.03 Dec, 2015, 12.50 PM IST
- Five Reasons why HUL is a buy?Despite a difficult demand environment, the company has been able to maintain its volume growth at 6 per cent for the third straight quarte...14 Oct, 2015, 05.00 PM IST
- Indian-made foreign liquor sales volume drops for first time in 10 yearsAlcohol companies say the situation is a far cry from most of the past decade when India was one of the fastest-growing markets in the worl...26 Aug, 2015, 06.27 AM IST
- Aishwarya Rai Bachchan attends discussion on gender equality at Cannes 2015Aishwarya Rai Bachchan joined the UN Women's panel on gender equality in the film industry during her this year's first appearance at the o...17 May, 2015, 03.12 PM IST
- Tata Docomo, Alcatel launches handsetTelecom services provider Tata Docomo along with telecom equipment maker Alcatel on Wednesday announced the launch of their first co-brande...22 Sep, 2010, 05.18 PM IST
- Peter England recasts operationsPeter England Fashions & Retail (PEFR), the mid-priced apparel division of Aditya Birla Nuvo, is re-strategising its operations, as it hits...22 Jun, 2009, 01.52 AM IST
- Peter England recasts operationsPeter England Fashions & Retail (PEFR), the mid-priced apparel division of Aditya Birla Nuvo, is re-strategising its operations, as it hits...22 Jun, 2009, 01.52 AM IST
- Apparel reports fall in footfallsTwo of India’s largest lifestyle apparel cos-Madura Garments and Arvind Brands-have reported that consumer walk-ins for their key brands ha...07 Aug, 2008, 12.36 AM IST
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