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SHILAJIT PRODUCT MARKETING
Mumbai executive reveals adult website ad experiment after Meta ads became expensiveA Mumbai marketing executive has revealed that his company experimented with running advertisements on adult websites after rising costs on...- Ayurveda's FMCG share remains low despite rising household useAyurveda's presence in India's FMCG sector is still small. Kantar reports that most Indian homes buy ayurvedic products. However, the segme...
- Covid-19 has led to an increase in demand for immunity-boosting Ayurveda productsSeveral old and new companies have latched on. Baidyanath Group logged a three-fold jump in sales of chyawanprash as well as honey and gilo...
- As economy fails to perk up, sex stimulation products grow fastest in pharma sectorIndians are buying sexual enhancement products like never before, making cos launch innovative products in this segment and sell them hard.
- Elder Healthcare ties up for energy booster productsElder Healthcare today said it has tied up with Shree Maruti Herbals to sell the latter's herbal energy booster products.
- Dabur ropes in Malaika Arora to rejuvenate 30-Plus energiser brandDabur will relaunch energiser brand 30-Plus this month and has roped in Malaika Arora Khan to revitalise the brand it acquired in May last ...
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