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SAFFOLA BRAND
Q1 earnings preview: Here’s what Nomura expects from Nestle, Titan, other consumer majors’ June quarter resultsNomura expects consumer staples to deliver a strong start to FY27, forecasting double-digit sales growth for several companies in the June ...
Chocolate, juice, noodles, tofu, protein powder, cooking oil, water & more under FSSAI action; Here's which brands were called out for misleading claimsIndia's food regulator, FSSAI, has cracked down on numerous food businesses for making misleading claims on product packaging. Companies ar...
FSSAI issues notices to Bikanervala, Marico, Param Dairy on consumer complaints, law violationIn a social media post, Food and Safety Standards Authority of India (FSSAI) said it has issued notices to several food business operators ...
How Gen Z became the most important customer in FMCGYoung consumers are now driving major decisions at established food companies. Gen-Z and millennials are influencing product development, a...
Quick commerce becomes FMCG's biggest online sales channel in IndiaLatest data from companies including ITC Ltd, AWL Agri Business, Tata Consumer Products and Parle Products showed quick commerce accounted ...
Marico forays into hair cleansing segment with its Parachute Advansed brandMarico has launched Parachute Advansed Protein Shampoo, marking its entry into the Rs 10,000-crore hair cleansing market. This strategic mo...
FMCG companies bracing for another round of price increases amid inflationDaily-use products such as soaps, detergents, biscuits, packaged foods and beverages are likely to become costlier as FMCG companies prepar...
Marico CEO Saugata Gupta confident of double-digit revenue growth, eyes Rs 15,000 crore target by FY27Marico's MD Saugata Gupta is confident of hitting Rs 15,000 crore revenue by FY27, driven by Parachute's resilience despite price hikes and...
Marico, Radico Khaitan in focus as FMCG navigates inflation-led challengesIndia's FMCG sector navigates inflation. Input costs are rising, impacting margins. Companies are adjusting prices. Past cycles show resili...
Marico ends FY26 strong, sees steady demand recovery aheadMarico achieved robust growth in the March quarter. Consolidated revenue rose in the low twenties, fueled by strong volume increases across...
Saffola owner Marico MD says food biz may become bigger than edible oil in 3-4 yearsMarico Ltd anticipates its food business, driven by the Saffola brand, will outgrow its edible oil segment, with foods already exceeding Rs...
Revenue growth to come back in H2, would continue portfolio diversification: Marico MD & CEO Saugata GuptaMarico anticipates a return to revenue growth in the second half of the financial year. Price adjustments due to reduced inflation in the d...
From failure to success: The story of Saffola oats exemplifies Mariwala's wisdomSaffola oats, now a market leader, initially struggled due to misalignment with consumer expectations. Marico's subsequent success stemmed ...
How Harsh Mariwala's Marico is reinventing itself with changing timesMarico, one of India's largest FMCG companies, has successfully diversified its product portfolio to reduce its reliance on its traditional...
With brand Saffola, Marico eyes Rs 850-1,000 cr food business by FY24"We will continue to launch a significant aggressive innovation programme under the brand Saffola in line with our aspiration to create Rs ...
Marico to strengthen Saffola brand positioning as healthy lifestyle-advocating brandSimilarly, Marico had entered into the Oats with Saffola brand and it has now around 90 per cent market share in the 'masala oat' segment.
Marico to give 'pure honey certificates'The packaged honey category has been in the midst of controversy in recent weeks, after research and advocacy organisation Centre for Scien...
- Marico withdraws plea in Delhi High Court against Adani Wilmer
The court had said the advertisements simply compared the advantages of 'Fortune' over other similar products and it did not say that 'Saff...
- Marico to focus on four key oil brands
Packaged consumer goods maker Marico, will focus on four key brands, according to its chairman and MD, Harsh Mariwala.
- Brands go beyond core products
Brand extensions are back in business, albeit in new avataar this time.