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SAAS PRICING STRATEGY
Fintech’s next reset: Why fundamentals are back in focusAs India’s fintech sector recalibrates after the 2021 funding surge, growth is no longer being rewarded in isolation.13 Apr, 2026, 11.45 AM IST- Nykaa eyes Deepika Padukone's 82°E; Wipro seals $1B dealNykaa is in talks with Deepika Padukone’s premium skincare brand 82°E to buy a majority stake. This and more in today's ETtech Top 5.06 Apr, 2026, 07.51 PM IST
- Rising AI pressure, weak Q3 performance weigh on Capillary sharesCapillary Technologies India's stock has fallen 35% from its peak due to AI threats and a muted December quarter. The company, which offers...27 Feb, 2026, 05.58 AM IST
- Mobilise App SME IPO Day 3: Check GMP, subscription status and key detailsMobilise App Lab’s Rs 20.10 crore SME IPO has drawn strong investor interest, with 12x subscription by Day 2 and a grey market premium of R...25 Feb, 2026, 10.55 AM IST
- Capillary Technologies shares rocket up to 13% after tepid debut. Should you buy, sell or hold the stock?Capillary Technologies rebounded sharply after a weak stock market debut, with shares jumping up to 13% intraday despite listing at a disco...21 Nov, 2025, 01.03 PM IST
- Capillary Technologies IPO opens: Strong SaaS fundamentals, modest pricing draw analyst supportCapillary Technologies India has launched its Rs 877 crore IPO, offering shares at Rs 549-577. The Bengaluru-based SaaS firm, specializing ...14 Nov, 2025, 10.12 AM IST
- After 40% rent hike, IITian asks his Bengaluru landlord to teach him business lessonsAdarsh Jee Pandey, an IIT alumnus, humorously addressed Bengaluru's rising rents. He likened his landlord's rent hike to a business mentors...13 Aug, 2025, 02.33 PM IST
- SaaS-ination? AI may be threatening traditional SaaS modelArtificial intelligence may be threatening the existence of the traditional Software-as-a-Service model, forcing even established companies...07 Apr, 2025, 11.55 AM IST
- AI is a huge opportunity, much more than SaaS: Girish MathruboothamSpeaking at the annual SaaSBoomi event in Chennai on March 25, Mathrubootham said, “AI is exciting and scary at the same time. It is exciti...25 Mar, 2025, 08.12 PM IST
- Reimagining Pune’s Real Estate: Vipul Agrawal’s Take on The Future of Marketing Strategies08 Oct, 2024, 10.55 AM IST
- ETSA 2023 | Indian SaaS companies can tap domestic public markets too: Nexus’s Jishnu BhattacharjeeWinner of the Midas Touch category at the Economic Times Startup Awards 2023, Bhattacharjee who has been one of the foremost names backing ...04 Oct, 2023, 06.00 AM IST
- Kacholia-backed Zaggle Prepaid IPO opens. Should you subscribe to the issue?Proceeds from the fresh issue would be utilised towards customer acquisition and retention, development of technology and products, payment...14 Sep, 2023, 10.18 AM IST
- Indian SaaS in the middle of a great reset in funding winterLengthening sales cycles due to involvement of finance teams in purchase decisions and continuing cost shedding by enterprise customers are...24 Apr, 2023, 06.01 AM IST
- How India’s SaaS sector is upending the legacy business model by remote marketingIndian SaaS companies have always used digital marketing to reach out to customers as their primary customer base has been largely overseas.09 May, 2021, 08.58 AM IST
- With Rs 1500 cr lined up, Basis Vectors eyes acquisition of firms with high client retention, decent financialsAny business that has a proven product-market fit and has retained over 80% of their customers is a worthy target for Basis Vectors.11 Nov, 2020, 12.35 PM IST
- Meet the new $100-million club in making, courtesy SaaS providersFiscal year 2018 will mark the maturing of Indian providers of software as a service as they stamp their presence in global markets with mu...31 Mar, 2017, 01.08 AM IST
- 'We are into a second SaaS wave; Indian startups shouldn't miss it'"We need to make a distinction between enterprise companies and SaaS companies. The SaaS companies in India came about in 2012," says Mohan...13 Nov, 2016, 12.09 PM IST
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