Searched for
SVOD SEGMENT
Prime Video eyes greater audience scale through unified AVOD-SVOD service in IndiaPrime Video is merging its free and paid streaming services in India. This integration aims to significantly boost audience numbers by comb...- Can Netflix afford to skip ads in India any longer?While most Indian streaming platforms have adopted hybrid ad-supported and subscription models due to high churn, Netflix remains an ad-fre...
- Frodoh partners Chaupal to launch 'first-screen' monetisation framework for OTT platformsAdTech firm Frodoh and regional OTT platform Chaupal have launched an innovative 'first-screen monetisation' framework for connected TVs. T...
- Disney reports $28 million loss from India JV in Q1 FY26Walt Disney reported a $28 million loss from its India joint venture with Reliance Industries in Q1 fiscal 2026, a slight improvement from ...
- Balaji Telefilms bets on films, digital as traditional TV loses steamBalaji Telefilms is strategically shifting its focus towards movies and digital content to counter challenges in the television sector. The...
- Ahead of IPL season, JioStar wants Jio, Airtel, and Vodafone Idea to bundle its subscription with data plansJioStar is negotiating with major telecom operators to bundle its streaming platform's subscriptions with their data plans ahead of IPL 202...
- Cricket paywall, consolidation to drive subscription video on demand market in 2025India's subscription video on demand market, set for robust growth in 2025, reaches 125 million subscriptions driven by industry consolidat...
- JioCinema business head Ferzad Palia to step downFerzad Palia, the Business Head of JioCinema, is stepping down from his position after a long tenure at Viacom18. Palia played a crucial ro...
- Prime Video to launch ad-free subscription tier at higher price in IndiaAmazon Prime Video will add ads to its shows and films for Indian users in 2025. Users can choose an ad-free tier for a higher price. The c...
- Indian OTT universe grew 14% to 547 million in 2024: OrmaxAccording to the Ormax OTT Audience Report, 2024 saw a 14% increase in the Indian OTT audience, driven by a 21% rise in AVOD users. SVOD sa...
- Sushant Sreeram quits Prime Video, set to join JioCinemaSreeram was promoted to the position of country director in February 2023 following Gaurav Gandhi's elevation as Vice President of Asia Pac...
- India's TV, digital video revenues are projected to reach $17 billion by 2028In 2023, the report said the APAC video industry posted 5.5% growth, reaching $145 billion, primarily due to a 13% increase in online video...
- Diverse content, new users to drive ad-based OTT business growth"The biggest advantage that AVOD platforms enjoy over SVOD (subscription video-on-demand) is the sheer availability of content across genre...
- Ad video-on-demand biz on growth trackAVOD at Rs 11,000 crore had a 29% share of India’s total digital ad spending 2022, which is expected to grow to almost 40% in the next five...
- Prime Video elevates Gaurav Gandhi to VP, APACSushant Sreeram, currently Director of the Subscription Video on Demand (SVOD) Business, will be elevated to the position of Country Direct...
- India has 130.2 million direct, indirect SVOD subscribers: OrmaxThe Indian OTT audience universe currently stands at 423.8 million (or 42.38 Crore) people which is a 20% growth from 353.2 million in 2021...
- Fixed communication services in India to grow at 5.8% CAGR by 2026: ReportWith the population shifting towards OTT-based models, the circuit-switched subscriptions and fixed voice average revenue per subscriber (A...
- Netflix India reduces prices across its streaming plansThe company has reduced its popular mobile plan to Rs 149/month from Rs 199/month. The basic plan now costs Rs 199/M instead of Rs 499/mont...
- ZEE5 slashes annual subscription price to half, bundles Salman Khan’s ‘Radhe’ to attract new usersThe company is working on special offer for existing premium subscribers, who have already paid Rs 999 for a year, and will share the detai...
- Balaji Telefilms to raise Rs 150 cr via allotment of sharesThe preferential issue of equity shares is subject to approval from shareholders at the ensuing Extraordinary General Meeting to be held on...
Load More
