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SRT SPORTS MANAGEMENT
Sachin Tendulkar roars back into big league of endorsementsEleven years post-retirement, Sachin Tendulkar remains a top endorsement figure with new deals and a remarkable brand value. His consistent...- Cricketers take control of own endorsementsSeveral Indian cricketers, including Rishabh Pant and Shubman Gill, are moving away from traditional sports management agencies to manage t...
- Sachin Tendulkar, Sunil Gavaskar cos join team to launch Masters Cricket LeagueCricket legend Sachin Tendulkar returns to the sport with the launch of the International Masters League (IML), a T20 franchise tournament ...
- Off the field: MS Dhoni, Sachin Tendulkar, Virat Kohli, other cricketers start up a different gameNew economy has caught the eye of players, many of whom are looking beyond endorsements and taking up investor or founder roles. Dhoni acqu...
- SoftBank’s Sumer Juneja on IPO gains; Tendulkar’s new inningsSoftBank’s Sumer Juneja spoke to us on listing gains snagged by their portfolio firms, fresh deals and more. Details on this in today’s ETt...
- Sachin Tendulkar’s company leases 2 apartments in Mumbai’s BandraWhile the exact tenure of the lease agreements is not known, the company will be paying rentals of Rs 10.83 lakh per month. The deal for bo...
- Sachin Tendulkar continues to score big in endorsementsDespite the belief that cricketers have a shorter shelf life for endorsements compared to Bollywood stars, Tendulkar's brand endorsement va...
- Virat Kohli brand One8 forays into kids category with PumaDesigned by Kohli, the collection comprises a range of sneakers, tees, shorts, active pants and accessories.
- Luminous Power extends contract with Sachin Tendulkar by five yearsVipul Sabharwal, managing director of Luminous Power Technologies, refused to share the financial details of the contract, but said Tendulk...
- Sachin Tendulkar to endorse Apollo TyresTendulkar has previously been associated with leading tyre brand MRF for about two decades.
- DRDO officer files CBI complaint on Sanjay Narang resort; Sachin Tendulkar denies 'economic interest'Sachin confirmed that he met Manohar Parrikar in connection with a property dispute involving Sanjay Narang but denied any economic interes...
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