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SMB ADVERTISING IPL
It's game on: IPL Ad revenues may cross Rs 6,000 crore this yearThe Indian Premier League 2025 ecosystem is set to generate ₹6,000-₹7,000 crore in advertising revenue across TV, digital platforms, team s...
04 Mar, 2025, 02.47 PM IST
JioStar eyes strong ad revenue growth from IPL 2025 with multiple deals in placeJioStar targets 1 billion viewers for IPL 2025, planning to break previous ad sales records with multiple sponsors and expanded advertiser ...
03 Mar, 2025, 12.38 AM IST
Nielsen partners with JioHotstar to offer third-party ad measurement for IPLJioHotstar and Nielsen will introduce third-party digital ad measurement for IPL 2025, bringing transparency and accountability. This partn...
17 Feb, 2025, 08.13 AM IST
IPL rights: Will consolidation rain sixes for broadcasters, or will it hit advertising run rate?Broadcasting rights for the IPL, which are among the most lucrative in the country, are set to get consolidated from next year. Will this c...
24 Apr, 2024, 12.45 PM IST
JioCinema woos small advertisers for IPL"Google and Meta have built massive digital advertising businesses thanks to SMBs. JioCinema is wooing these advertisers with live sports a...
09 Apr, 2024, 11.12 AM IST
Disney Star to tap small & medium cos to widen IPL advertiser baseDisney Star head of network ad sales Ajit Varghese said the network wants to help advertisers to meet their business objectives without the...
14 Feb, 2023, 09.55 AM IST