The marketing technology (martech) sector is booming, creating opportunities for mid-career professionals with tech and non-tech skills. Pr...

Over the past decade, advances in technology birthed career paths that were once unimaginable. Roles like content creators, telemedicine ph...

Digitalization has permeated all sectors, including marketing, which is now adapting to significant shifts in consumer behavior through the...

Professionals need SEO skills to drive organic traffic and improve website visibility. Employers value fresh talent with SEO expertise for ...

Organisations are listing demand for professionals in areas such as interesting and dynamic content creation, specialists in creating deman...

A web marketer is an expert in digital marketing who uses various strategies to promote a company's website and increase traffic. Their res...

An SEO analyst is responsible for conducting keyword research, optimizing website content, and driving traffic to a website. They gather in...

Search marketing strategists are responsible for improving a company's online visibility through search engine optimization. They work with...

Content Developers are responsible for researching, organizing, composing, and editing web content for front-end web development and market...

India's digital marketing industry is experiencing significant growth, offering great opportunities for businesses. With a large population...

PPC, or pay-per-click, is a form of online advertising where advertisers are charged for each click on their ad. A PPC Specialist is a prof...

Digital marketing certification courses have gained popularity due to technological innovations and the widespread adoption of digital plat...

The intent to hire freshers in India has increased marginally by 3 percentage points in the second half of 2023, with e-commerce and techno...

To stay relevant in an ever-evolving job market, upskilling is necessary. A report by the World Economic Forum predicts that 40-50% of work...

Intent to hire is a measure that the report uses to denote the % of employers intending to hire. According to the report, that number is at...

Starting with a seed capital of Rs1.5 lakh, drummed out of their savings, the Ashers set up shop in a rented office at Malad, Mumbai, after...

The latest one, though, has a whole lot of netizens buzzing - Custom Search Engine (CSE), part of Google Co-Op, the google partnership prog...