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GRWM: Kids’ cosmetics brands vie to ‘catch them young’The 'get ready with me' trend has propelled children into the beauty industry, with 'kidfluencers' driving early engagement with cosmetics....- Endemol, Planet Marathi join hands to co-produce biopic on Lalita BabarThe film will hit theatres on January 26, 2024.
- Vodafone-Idea may not rush to create new brandThe two companies had in March 2017 said the brand strategy of the combined company will be developed in due course and will leverage custo...
- IPL still a hit with advertisers; TAM data shows 6% jump in ad volumesAdvertising volumes in the ongoing eighth season of IPL are 6% higher than the last season with online retailers taking the lead.
- Team India's wins force advertisers to rethink strategy; more brands queue up at World Cup 2015A spokesperson for rights holder Star India said more brands are getting on board after India’s strong performance in the first two games.
- Facebook rolls out 'bandwidth targeting' for advertisersIn June this year, Facebook COO Sheryl Sandberg had said 30 million small and medium businesses (SMBs) globally are using Facebook to conne...
- Vodafone seeks to engage consumers with Facebook strategyOur Facebook strategy has enabled us to be the most engaging brand in India according to independent metrics at many periods, as well as th...
- Facebook’s 100 million users in India: Large brands and start-ups seek to engage consumersFB’s 100 mn users will have the brands following it, as that’s where consumers are. Even as companies search for RoI, FB will look to monet...
- Vodafone's Zoozoos’ love affair with IPL continuesThe first two advertisements that will be released on Wednesday will feature a Zoozoo coming back for performances in a competitive dance s...
- Vodafone's Zoozoos to return during IPL seasonZoozoos, return this Indian Premier League season participating in familiar TV shows, promoting personalized services that Vodafone India c...
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