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Nykaa confirms acquisition talks with Deepika Padukone’s 82°ENykaa is reportedly in talks to acquire a stake in Deepika Padukone's skincare brand, 82°E. Despite initial struggles with pricing and posi...- While celebrity-branded products are raking it in globally, why are big bucks evading brands of Indian stars?Global celebrity brands like Fenty Beauty and Air Jordan shoes have been very successful in India. However, Indian celebrity brands often f...
- Indian celebs should attend B-School to succeed in business: Why celebrity brands struggle after initial hypeMost celebrity brands get a good ‘initial’, thanks to PR-generated hype and hoopla. Once that wanes, most of them begin to falter.
- Why Bollywood stars like Hrithik Roshan, Alia Bhatt are the collateral damage in new FDI ecomm rulesHrithik Roshan’s HRX, Deepika Padukone’s All About You, Saif Ali Khan’s House of Pataudi and Alia Bhatt For Jabong to be hit as Myntra and ...
- Amazon bets on fashion to acquire new customersAmazon India said its upcoming five-day sale will be the biggest ever for fashion business on the back of nearly 3000 additional brands and...
- With TVs at nearly half price, Amazon's Freedom Sale starts in full swingIn addition to the expected 80% discounts on certain categories, the four-day sale, which started today, is also offering interesting deals...
- Shoppers Stop to focus on private labels, exclusive celebrity brands to revive growthThe retailer has been struggling to keep up with online and offline rivals, reporting a fall in its sales growth and footfalls in 2017-18.
- Happy birthday, Sonam Kapoor: Actress, fashionista, entrepreneur & so much moreThis star juggles all her hats with so much grace.
- At Sonam Kapoor's mehendi, it's a starry affair; here are all the picturesThe Kapoors and Ahujas will host a formal mehendi function today at Sunteck, Signature Island in Bandra.
- Why celebrities in India are turning into fashion entrepreneursIt seems an obvious move for celebrities to harness their own equity rather than let some entirely unrelated trader use their name or image...
- Shoppers Stop to build stronger online presence driven by private labelsIn a move to recover from poor Q4 show, Shoppers Stop plans to focus on private labels and invest the final Rs 15 cr of Rs 60-cr corpus for...
- Cannes 2017: Sonam or Deepika? Who will take the French Riviera by storm?Both the actresses will walk the red carpet as brand ambassadors of a luxury brand.
- Shoppers Stop to shut unprofitable outletsShutting down or rightsizing stores is a very common and essential practice in the retail business. Companies like the Future Group, Domino...
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