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REACTIVATE BRANDS INTERNATIONAL
How a Noida-based apparel maker found its way into wardrobes worldwideCTA Apparels is embracing automation and vertical integration to enhance speed, transparency, and traceability. This shift positions them a...- India spots an export champion in a sector tariffs failed to sinkIndia's seafood sector has demonstrated remarkable resilience, transforming a 50% US tariff into a catalyst for growth. Through strategic m...
- Indian consumer giants' CEOs changing at a pace not seen since CovidTop leadership is changing rapidly across consumer companies in 2025. Major firms like Hindustan Unilever and Britannia Industries are seei...
- Tata Communications buys 51% of Commotion Inc. to fast-track its AI transformationTata Communications has acquired a 51% stake in AI-native enterprise SaaS company Commotion Inc. This strategic move aims to bolster AI ado...
- Better equipped to tackle supply chain woes from lessons learnt during chip crisis: Tata MotorsTata Motors is prepared for supply chain disruptions from global events. The company learned from the semiconductor crisis. Jaguar Land Rov...
- India's small cities offer big room for Marriott's growthMarriott International plans to expand significantly in India. It aims to launch its luxury brand EDITION in Mumbai and sees the market as ...
- HUL to sell water biz to AO Smith India for Rs 601 croreHindustan Unilever Limited (HUL) has agreed to sell its Pureit water business to AO Smith for Rs 601 crore. Pureit, launched two decades ag...
- India has made ETO testing mandatory for export of all spices to Singapore and Hong KongIndia’s Spices Board has made testing for ethylene oxide (ETO) mandatory for all spices being exported to Hong Kong and Singapore, where au...
- HUL to sell Annapurna and Captain Cook to Reactivate Brands International for Rs 60 croreThe brands, which posted annual sales of Rs127 crore during FY22, are being sold to Uma Global Foods Pte Ltd., and Uma Consumer Products Pr...
- HUL’s sale of 2-decade old brands unlikely to turn D-Street bitterThe FMCG on Friday signed a deal with Singapore-based Reactivate Brands International to divest the two brands in the “atta and salt” categ...
- Know your make-up terms of 2017: Athleisure, Encounter Culture, ShimmerThis year will see a movement towards effortless style, glamour, and natural appeal, as we uncomplicate the world around us.
- Consumers can safeguard mobile phones, private data from theft with government's unique identification numbersThe registry of unique identification numbers is a central system where carriers can share information on stolen devices and prevent them f...
- A company is as good as its team. Always run a thorough screening before hiringHiring a new team or a CEO? Here's why you need to run a check on their credentials.
- Hiring a new team or a CEO? Here's why you need to run a check on their credentialsA brand is as good as the team it has. Hence, while hiring, companies must ensure to do a thorough screening of potential hires.
- MSD brings shingles vaccine to boost India offeringIn extreme cases, shingles can also result in pneumonia, hearing problems, blindness, encephalitis (brain inflammation) and death.
- Brand Anna: Why Anna Hazare failed to attract crowds this timeTeam Anna’s movement has gone from being proactive and hopeful to angry and reactive, pushing many youth away.
- Innovations by Indian cos take You turnWhat is common among Minute Maid Nimbu Fresh, Gillette Vector Plus, Ford Figo and Tata Swach Purifier? It’s not hard to guess. All these pr...
- No sense to be in race for advertising awardsMost national creative directors follow a fairly well-established career trajectory. They win a whole clutch of national awards, go on to b...
- Cos want 360 degree view of customers: Lindsey ArmstrongIn an interview with ET, Lindsey Armstrong - president, International Field Sales, Salesforce.com talks about changes in CRM, challenges be...
- How to warm up to bi-polar consumerWe all know that consumer behaviour changes and that all consumers have conflicting opinions and needs with regard to retail, writes Nick B...
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