Apple has partnered with Reliance Jio to introduce Rich Communication Services (RCS) on iPhones in India, enabling Jio users to exchange iM...

Apple is negotiating with Google to bring its rich communication services (RCS) messaging to Indian users, allowing cross-platform compatib...

Google is piloting RCS integration with Search in India, allowing users to contact businesses directly via AI-powered chat, challenging Wha...

India's business messaging market will exceed $1 billion by 2025. Growth will be driven by WhatsApp Business and RCS. Innovations like Appl...

Until now, service messages - such as customer queries on order status, flight ticket rescheduling, etc. - on WhatsApp were charged Rs 0.25...

Meta's WhatsApp has reduced business messaging prices by 16-97% across several countries, including a 63% cut in India, to counter competit...

India's commercial messaging market is poised for substantial growth, projected to reach $3.2 billion by 2028 from $1.3 billion in 2023. Th...

Apple's announcement to enable RCS messaging in iMessage with iOS 18 upgrade, enhancing communication features for Android users. RCS, a GS...

RCS is an interactive messaging protocol which enables features such as two-way communication, exchange of text/pictures/videos, group conv...

Trai addressing challenges with RCS messaging, including differentiation from SMS on iPhones, regulation discrepancies, and telco partnersh...

Meta executive Tarcisio Ribiero’s comments come at a time when a battle is brewing between tech giant Google and Meta's WhatsApp over the r...

Google is pushing an alternate mobile phone messaging system in the country that could disrupt the growing use of WhatsApp by enterprises f...

Apple has announced its adoption of the RCS (rich communication services) messaging standard, which will be enabled via a software update l...

According to TechCrunch, RCS stands for Rich Communication Services, and it is the result of a collaboration between a number of industry p...

Dotgo will strengthen Gupshup's conversational messaging platform, which helps businesses and developers build customer experiences, the co...

Rich communication services, a successor to SMS, has been adopted by Apple’s iMessage as well.

“Technologically , it's possible for us to be on par with the world (broadband speeds), but spectrum prices need to be nominal to achieve i...