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PUMA SPONSORSHIP
After 7 golds, Paralympians at final hurdle- endorsementsIndian Paralympians' remarkable performance at the Paris Paralympics has not attracted significant brand deals from major companies. Despit...13 Sep, 2024, 05.30 AM IST- This is how newly minted billionaire Selena Gomez makes and spends her moneySelena Gomez rose to fame primarily as an actress, musician, and entrepreneur, as well as through her cosmetics company. In addition, she m...10 Sep, 2024, 10.41 PM IST
- PKL franchises bet on strong sponsorship revenue growthThe franchises cite PKL's consistent audience growth and low entry barrier in terms of cost compared to the Indian Premier League as eviden...23 Aug, 2024, 11.44 AM IST
- Brands run, lift, reach for Olympic starsIndian brands like Radico Khaitan, Adani Group, and JSW sponsor athletes for Paris Olympics. Reliance Foundation's India House collaborates...20 Jul, 2024, 10.31 AM IST
- Puma to terminate sponsorship of Israel's national football team: ReportPuma has decided to terminate its sponsorship of the Israel national football team, a decision made a year ago and unrelated to the Gaza co...12 Dec, 2023, 11.51 AM IST
- Puma names A$AP Rocky as creative director of Formula 1 partnershipSportswear giant Puma has appointed music artist A$AP Rocky as the creative director of its Formula One partnership ahead of the upcoming L...23 Oct, 2023, 10.59 PM IST
- Virat Kohli renews bat sponsorship deal with MRF for over Rs 100 crore for 8 yearsThis comes close on the heels of Kohli signing a Rs.110-crore endorsement deal with sports lifestyle brand Puma for a similar period.12 Mar, 2023, 02.15 PM IST
- PUMA signs multi-year partnership with Royal Challengers BangaloreAs part of the deal, PUMA will be the official kit partner of the team starting the upcoming IPL season. PUMA already has an on-going assoc...30 Mar, 2021, 06.25 PM IST
- No bidders for Indian cricket team's kit sponsorship, BCCI plans to set new deadlineAdidas and Puma were the only international sportswear companies that had shown interest in bidding for the rights. Dream Sports (parent co...02 Sep, 2020, 12.18 AM IST
- Team India kit sponsorship: Puma buys bid document, Adidas could also enter frayAs far as Puma is concerned, it has had an increased interest in the Indian market over the years especially through IPL but now it also ha...08 Aug, 2020, 11.36 AM IST
- Big deal for P V Sindhu, bags Rs 50 cr contract with Chinese brand Li NingThe deal, one of the biggest in world badminton, is close to Puma's deal with Indian skipper Kohli.08 Feb, 2019, 02.51 PM IST
- Loss making Nike stops sponsoring Indian cricket teamIt has been learnt that the Oregon-based sportswear firm has not renewed contracts with Indian cricketers such as Ajinkya Rahane, R Ashwin ...05 Nov, 2016, 11.43 AM IST
- Olympic athletes set to strike brand goldIt has been learnt that Japanese sports equipment maker Yonex is in talks with Sindhu after her contract with Chinese sporting goods maker ...20 Aug, 2016, 12.09 PM IST
- Adidas Parachutes shoes to German soccer starsIn addition to the German stars, whose national team won the World Cup two summers ago, Adidas plans to promote France's Paul Pogba, 23, du...10 Jun, 2016, 11.24 AM IST
- ISL organisers, franchises upbeat ahead of season 2The second edition of Indian Super League has doubled its sponsorship revenue with the franchise owners expecting to break even by the end ...01 Oct, 2015, 01.35 PM IST
- Adidas nets one past Nike in World Cup, Puma watchesBoth the teams that broke into the final - Argentina and Germany, were sponsored by Adidas, the world's second largest sportswear firm afte...17 Jul, 2014, 11.44 AM IST
- Ultratech to sponsor for Rajasthan Royals in IPLAditya Birla group-owned Ultratech Cement to sponsor for Rajasthan Royals while another Birla group company, Idea Cellular, will sponsor fo...07 Apr, 2009, 04.17 PM IST
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