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PUMA HQ
Strata Buys Puma HQ in Bengaluru for Rs 115.4 croreStrata, a major Indian real estate investment platform, acquired 140,000 sq ft office space in Bengaluru for Rs 115.45 crore, housing Puma'...- French eye-wear firm Essilor signs on Virat Kohli as its brand ambassadorEssilor, the French eyewear brand, has signed a two-year deal with cricketer and former India captain Virat Kohli as its brand ambassador. ...
- Influencers score as brands step up social media playTaking The Moolah Route Earnings rise 150-200% across segments as even orthodox brands flock to digital branding.
- Benetton to actively help in solving social issues:John Mollanger, Chief product and marketing officer"In the past, Benetton has taken up several social causes in advertising. With our new plan, we are going to be selective."
- How global brand Adidas slipped in IndiaA fascinating and instructive story of how ambition collided with due diligence and how Adidas didn't catch on till it was faced with a Rs ...
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