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PUBLICIS GROWTH TARGET
Publicis raises growth target as AI-driven marketing demand stays strongPublicis raised its growth target after strong second-quarter sales exceeded expectations. AI-powered marketing services and client wins bo...- Influencer marketing gains ground as global ad budgets tightenFitness influencer Ashton Hall's viral morning routine boosted sales for Saratoga Spring Water, showcasing the power of unpaid influencer m...
- Ad group WPP shares plunge 16% on China weakness and US uncertaintyAd group WPP expects its revenue and profit to be flat at best this year because of a weak Chinese market and uncertainty in the United Sta...
- India biz growing faster than China for WPP co Wavemaker: CEO Toby JennerWavemaker's India unit, a media agency network owned by WPP, has seen a 50% increase in revenue in 2023 and nearly doubled its profit compa...
- Sony Innovation Fund invests in webtoon start up firm 'Toonsutra'Toonsutra has raised an undisclosed amount of funding from the Sony Innovation Fund (SIF). Along with Toonsutra, SIF has supported startups...
- Ad giant Publicis Groupe open to acquisitions herePublicis Groupe, the French advertising company, is considering acquisitions in India in areas such as technology, data, and commerce. Whil...
- What Indian ecommerce will look like in 2022New kids on the block are challenging dominant ecommerce players and expanding deeper into the country to win over new users and push them ...
- Hopes of dovish ECB, corporate earnings lift European stocksTravel and leisure stocks topped sectoral gains again, rising 2.9%. The index had hit a five-month low on Monday on fears over the growing ...
- European stocks slide again on pandemic fearsMultiple blue-chip companies issued profit warnings, with Standard Chartered tumbling 3.4 per cent.
- Media industry gapes at a loss of Rs 1500 crore in advertising moneyThe top media buying agencies have revised their estimates of loss in advertising expenditure from Rs 700 crore in mid November to now upwa...
- Scale of PM Narendra Modi’s election success has added more certainty: WPP’s CEO Martin SorrellThere’s the same euphoria around the Indian election as there was during the Obama election and re-election, says Sorrell.
- WPP’s sales growth exceeds that of Publicis, stock hit 13-year highWPP’s revenue excluding currency fluctuations and acquisitions grew 5%. Numis Securities had projected 3.4% growth.
- London’s low taxes, vast talent pool lure foreign corporatesEven as its financial services industry retrenches, 45 foreign cos moved their global or regional HQs to London last year.
- WPP sees slight rise in full-year growth targetWPP raised its forecast for 2013 sales growth after stronger-than-expected expansion in the UK and North America.
- Omnicom-Publicis merger could force WPP to make a move for IPG, Havas or DentsuPublicis Omnicom, will be led jointly by Omnicom CEO John Wren and Publicis chief Maurice Levy for the next 30 months.
- Technology to fuel next wave of growth for advertisingA reputed advertising holding company, a large consumer goods company and two rival technology heavyweights-all together in a room at the D...
- Interactive marketing plays cupid as brands court king consumerAs young consumers grow in influence, the use of interactive and experiential marketing is becoming mainstream. Genelia | New brand endorse...
- Admen debate next target of global conglomeratesThe US-based global ad agency conglomerate, the $6.2-billion Inter Public Group’s (IPG) recent buy of Lintas’ majority stake to gain full c...
- Publicis India launches design arm Red LionElsie Nanji, ex-vice-chairman and chief creative office, Ambience Publicis, will be the managing partner for the venture, aPunit Jagasia, f...
- Marico launches hair styling gelAfter the launch of Advansed Aftershower Hair Cream in 2005, Marico now introduces Parachute Advansed Aftershower Gels.
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