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PSYCHOLOGY OF SHOPPING IN SALE
Psychology says people who store food, groceries or supplies for any kind of lockdown-like situation aren't always overreacting: What this preparedness behavior can reveal- Psychology says people who only shop during sales aren't stingy, their brains may be wired to chase value over price
- Psychology says people who forget what to buy after reaching the store are not absent-minded: Why the brain temporarily loses information during everyday tasks
- Psychology says people who keep adding items to cart to buy during a sale aren't impulsive buyers: What this shopping behavior means?Psychology says people who keep adding items to cart to buy during a sale aren't always ready to complete a purchase. Many shoppers use the...19 Jun, 2026, 10.45 PM IST
- Psychology says people who automatically push their chair in when they leave a table often show these 7 personality traitsA simple act like pushing in a chair after use reveals a deeper personality trait: conscientiousness. This trait, linked to self-regulation...17 Jun, 2026, 05.00 PM IST
- P&G India flags pressure on consumer demand, input costsProcter and Gamble India sees rising costs and softening urban demand, with company executives saying inflation will impact consumer spendi...16 Jun, 2026, 08.06 PM IST
- Every '60s house had one; now it's the cleaning supply thrifters are using as rustic decorMid-century metal dustpans are experiencing a revival, transitioning from cleaning tools to sought-after rustic decor. This trend taps into...08 Jun, 2026, 05.46 PM IST
- $47 frappuccino nobody asked for (but everyone needs): How Starbucks can cure its midlife crisis with a pinch of saffron, and some very old retail psychologyStarbucks faces challenges and needs a new strategy. The article suggests introducing very expensive items to make regular coffees appear c...06 Jun, 2026, 12.36 AM IST
- The $47 Frappuccino nobody asked for (but everyone needs)How Starbucks can cure its midlife crisis with a pinch of saffron, and some very old retail psychology.05 Jun, 2026, 01.28 PM IST
- For a match made in retail heaven, friction on earth can be realQuick commerce is transforming Indian retail. Platforms like Blinkit and Zepto now drive a significant portion of online sales for major FM...30 May, 2026, 03.01 PM IST
- 7,400 stores, $147 billion fortune, zero interviews; meet the most powerful man in fashion you never seeAmancio Ortega built the Zara empire from a small clothing job in Spain to a global retail business worth billions. Today, Inditex operates...21 May, 2026, 05.57 AM IST
- 'Cheese or masala?': Bengaluru street vendor’s simple sales trick impresses ex-Oracle bossA Bengaluru chaat vendor's clever questioning, offering only upgraded options like "Cheese pav bhaji or masala pav bhaji?", subtly influenc...20 May, 2026, 04.18 PM IST
- Warren Buffett's framework for finding businesses to invest : The ‘Shiftless Nephew test’Warren Buffett once revealed a brutally simple test for separating great businesses from merely good ones: Could you put a lazy, not-too-sm...15 May, 2026, 06.56 AM IST
- Soaring inflation and plummeting economy test Iran's ability to withstand war and US blockadeIran faces severe economic hardship due to war and US sanctions. Prices for essentials like food and medicine have surged. Job losses and b...13 May, 2026, 09.46 AM IST
- Edible oil pack chaos sparks consumer deception concerns, SOPA seeks government interventionEdible oil packaging quantities are no longer standard in India. This change, implemented in January 2023, has led to consumer confusion an...29 Apr, 2026, 06.07 PM IST
- These large-caps have ‘strong buy’ & ‘buy’ recos and an upside potential of up to 25%It is not every day that you see crude oil prices moving higher and the Asian markets, including India, also inching higher. Now, as an inv...27 Apr, 2026, 09.51 PM IST
- Going shopping? Here are 5 ways you can get the better of a hard-selling salespersonFind out the tactics and mind games that dealers or salespeople resort to and the ones that you as a consumer can equip yourself with.18 Sep, 2017, 01.56 PM IST
- Are discounts, coupons and sales really saving you money?Discount coupons, deals and sales have the power to encourage buyers to consume what they don’t need, while making them believe that they a...24 Jul, 2017, 06.30 AM IST
- 10 tricks to spend less while shoppingIf you end up splurging at every trip to the mall, these strategies will help curb your instincts, says Riju Dave.07 Sep, 2015, 11.11 AM IST
- 10 tricks to spend less while shopping and beat that urgeIf you end up splurging at every trip to the mall, go through these research-backed strategies to curb your instincts04 May, 2015, 10.06 AM IST
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