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PRETR
Myntra to focus on luxe brands, track your fitnessMyntra will be rolling out new initiatives such as stylists on call, an embedded fitness tracker Myntra Move and hyperlocal services throug...- Myntra acquires omnichannel retail platform PretrPretr was founded in 2016 by Bhavik Jhaveri and Ankur Joshi to seamlessly integrate brands’ online and offline segments.
- Investors continue to back startups in the online fashion segmentExcessive discounting, heavy promotional spend and burgeoning staff expenses have taken a toll on startups in the scramble to frantically s...
- Retailers embracing big data to gauge consumer preferencesFashion retailer Shoppers Stop also recently announced plans to go digital, changing its strategy for third time in five years.
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