PONDS GOLD RADIANCE
- FMCG firms like HUL, Emami and ITC intensify focus on premium productsFMCG firms like HUL, Emami and ITC are increasingly moving towards selling premium products to align with the aspirations.
- HUL's Ponds to counter P&G’s OlayHUL's move is triggered by Olay's spiralling market share that has reduced Ponds, revamped just six months before Olay’s entry into the ant...
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