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PEPSICO BALAJI WAFERS
US multinational General Mills craves stake in Balaji Wafers, tooThe Minneapolis-based owner of global brands such as Pillsbury and Betty Crocker has approached Balaji’s founders for a deal that could giv...
Balaji Wafers: First they ignore you, then they fight you, then they buy youRegional FMCG brands in India are challenging established giants by leveraging innovation, local preferences and nimble operations. Compani...
ITC, PepsiCo make beeline for 10% bite of Balaji WafersITC and PepsiCo, along with private equity firms like TPG and Temasek, are vying for a 10% stake in Balaji Wafers, valuing the snack maker ...
Balaji Wafers: How this Rajkot-based company is challenging the likes of Haldiram’s and PepsiCoThe Rajkot-based company posted sales of Rs 5,010 crore for FY23, a 24% jump compared to Rs 4,034 crore a year earlier. In comparison, Jubi...
HC restrains Balaji Wafers from manufacturing, selling & advertising Rumbles brandThe Bombay HC noted that the Balaji Rumbles design was similar to that of the Lay’s Maxx registered design, and passed the interim order la...
Why snack-major Balaji Wafers opted for a startup ad agency?Starting in 1982, the Balaji empire has been a family enterprise and the support team are not the sort who drift from job to job.
RJ Corp unveils salty snacks under brand Kaabuli that may be similar to PepsiCo's Kurkure“Our snack brand is priced at the entry level and will not compete with PepsiCo’s value-added products,” an RJ Corp spokesperson told.
Prataap Snacks ropes in former Mother Dairy biz head Subhashis Basu ahead of IPOPrataap Snacks besides local strongholds Haldiram’s and Balaji Wafers within the Rs 20,000-crore salty snacks category.
Lay's share falls from 51.1 to 49.5% between 2013 & 2015 as local players like Haldiram's gain steadilyBalaji Wafers, the second biggest player in the potato chips segment, has seen its share rise from 16.7% to 18.5% during the period.
PepsiCo India to bring lay’s crispz & twitz to take on rivalsBeverage and snacks major PepsiCo India is rolling out Lay’s Crispz and Twitz, two sub-brands with Rs 5 entry-level packs, to take the bran...
PepsiCo to launch fastest growing snacks Doritos next weekPepsiCo’s beverage portfolio includes flagship cola Pepsi, lemon-based Mountain Dew, 7 Up and Nimbooz, Tropicana juices and Aquafina packag...
PepsiCo looks to bid for Balaji WafersPepsiCo is among suitors exploring a bid for India’s Balaji Wafers as it pushes to sell more chips in developing countries
Food majors, PE funds look to snack on Balaji WafersBalaji Wafers plans to invest Rs 200 cr in next 2 years to expand to the south and north Indian markets by setting up local units.
PepsiCo's Lays, Kurkure lose market share to local players like Yellow Diamond and BalajiKurkure and Lays, have begun losing share to regional players such as Balaji, Yellow Diamond in addition to some variants of Bingo.
Pepsi forms Lehar foods to take on regional brands Balaji, Bikanerwala in traditional packaged snacksPepsiCo has consolidated traditional packaged snacks for mass market under a new entity, Lehar Foods, to take on regional brands.
- PepsiCo to set up low-cost foods unit
After repeated unsuccessful attempts to buy out Balaji Wafers and A-Top Foods Products, PepsiCo India is in the process of creating its own...
- Balaji Wafers a name to reckon with in Gujarat snacks market
Chataka Pataka Tangy Tomato Snacks happens to be all over Gujarat - present in almost every paan shop and organised retail outlet, but with...