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PARLE NUTRICRUNCH
Why this century-old swadeshi brand keeps on beating MNCsParle, an Indian brand, remains India's top FMCG brand for the 13th year. Parle-G biscuits drive its success with 8.6 billion CRPs. It main...- India goes maida-free: The rise of ‘Better-for-You’ snackingIndian consumers, particularly mothers, are increasingly seeking healthier snack options for their families. "Better-for-you" (BFY) brands ...
- Mumbai and Parle have grown and changed together, hand in hand: Mayank ShahMayank Shah, VP of Parle Products, discusses the growth of the company alongside the city of Mumbai. Parle Products has expanded its produc...
- Parle-G: The humble biscuit that became the taste of IndiaParle-G, the iconic biscuit brand in India, has remained popular with the masses for decades. It has been a symbol of India's large consumi...
- Parle aims Rs 100-150 cr turnover from Nurtricrunch in 2 yearsThe company has re-entered healthy biscuits space with Nutricrunch range after it exited the category six months ago.
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