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PR AGENCY EDELMAN
Vice Chair to PR giant Edelman: This is Nikki Haley's new jobNikki Haley, who dropped out of the 2024 presidential contest, has joined Edelman as vice chair. She will collaborate with the global publi...
Tata group gives PR mandate to AdfactorsThe Tata group account was earlier handled by PR firm Edelman in association with Rediffusion. Edelman had bagged the Tatas mandate in 2011.
WPP to finally take control of Rediffusion; Y&R to raise stake in Arun Nanda-led agency to 86%Y&R, which owns 26.7 per cent in Rediffusion Y&R, is likely to raise its stake to 86 per cent in a deal staggered over the next few months.
Why Indian MNCs find it difficult to gain developed world’s approvalAfter spectacularly announcing their arrival on the global stage in the boom years, India Inc’s global ambitions face a reality check in th...
- Top CEOs & CXOs that made headlines for good and bad reasons in 2011
The year 2011 has been full of developments in corporate world, some of them have been quite big newsmakers. Be it Ratan Tata announcing hi...
Niira Radia's PR exit: Business that's attracting plenty of foreign capital but needs smart ideasRadia exited PR biz this week. But the biz hasn't exited Radiagate. ET on Sunday takes a look at a biz that's attracting foreign capital bu...
- Networking: Using personal blogs as communication tool
Blogs have vast reach but unlike traditional advertising campaigns, blogging demands long-term investment by a company or individual. IP ad...
- Fortune 500 cos hiring tech-savvy, hybrid marketers
The ability to fuse technology and marketingis a potent driver of effective communication, but it can only be delivered by those who unders...