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OREO BISCUITS
Delhi HC stops Parle from using FAB!O nameIn a relief to Mondelez-owned Intercontinental Great Brands (IGB), the owner of the OREO biscuit brand, the Delhi High Court on Friday rest...11 Feb, 2023, 12.21 AM IST- Mondelez sees growth in India despite pandemic“We are seeing a big rise in cases, very unfortunate and very painful to see in India. There are a lot of restrictions but not in total loc...04 Jun, 2021, 10.33 AM IST
- Oreo-maker takes Parle to court for ‘copying’ cookie designThe high court has fixed April 12 as the next date of hearing of the trademark infringement case filed by US-based Intercontinental Great B...03 Mar, 2021, 10.37 PM IST
- Ziva Dhoni's first endorsement deal: An Oreo ad with dad MSDZiva is a star on social media with 1.8 million followers on Instagram.05 Jan, 2021, 05.28 PM IST
- Biscuits drive sales for MondelezLike its rivals in the packaged food segment, Mondelez saw increased sales of biscuits as consumers filled their grocery carts before the l...05 Aug, 2020, 08.35 AM IST
- Mondelez, maker of Cadbury chocolates & Oreo biscuits, sales slowest in decadeIndia arm of Cadbury chocolate-maker posts just 4% growth in sales at Rs 5,411 crore during FY16 as consumers spend less on discretionary p...13 Dec, 2016, 12.56 AM IST
- Biscuit market faces tough competition in India with rising cookie segmentIn 2015-16, the cookie segment, which includes brands such as Mondelez's Bournvita biscuits contributed 30% to the overall market.10 Jun, 2016, 12.07 PM IST
- Mondelez extends Bournvita to biscuitsMondelez has tied up with marketplace Snapdeal to exclusively pre-launch the biscuits for a week before they hit retail stores next month.19 Apr, 2016, 03.33 PM IST
- Cadbury ropes in Ranbir Kapoor as brand ambassador for OreoCadbury India said it has roped in actors Ranbir Kapoor and Karthi as brand ambassadors for its biscuit brand 'Oreo' in the country.05 Dec, 2013, 02.07 AM IST
- Oreo, Sunfeast bite into Britannia market shareThe Rs 3,600 cr premium cream biscuit market has turned hyper competitive with Cadbury’s Oreo and ITC’s Sunfeast brands biting into the sha...19 Dec, 2011, 12.24 PM IST
- Rapid trials, strategy to drive awareness works well for Kraft’s biscuit brand 'Oreo'Oreo has cornered more space in India’s Rs 5,500 crore cream-biscuits segment than Britannia’s Treat-O could in nine07 Nov, 2011, 03.30 AM IST
- Cadbury Kraft India one of fastest growing operations for Kraft globallyWithin a year-and-a-half of acquiring Cadbury, the $50 bn Kraft has picked up 21 managers for global and regional roles from Indian affilia...27 Jul, 2011, 01.50 AM IST
- India fastest-growing market for Kraft FoodsCadbury Kraft India rode on established Cadbury brands and successful launch of Oreo biscuits to grow its business twice as fast as Kraft's...18 May, 2011, 07.01 AM IST
- Cadbury India to launch Oreo cookies, enters biscuit marketCadbury India will launch Oreo cookies, a billion dollar brand owned by its US-based parent Kraft Foods, as it looks to gatecrash into Rs 1...04 Mar, 2011, 06.22 AM IST
- Cadbury enters Indian biscuit market, launches 'Oreo' brandConfectionery maker Cadbury India today announced its entry into the country's estimated Rs 12,000-crore biscuit market through the launch ...03 Mar, 2011, 03.19 PM IST
- Kraft sues Britannia over 'Treat-O biscuit' being a copy of Oreo cookiesKraft has also sought an injunction to prevent Britannia from manufacturing, selling or advertising any product with any distinctive elemen...05 Jan, 2011, 11.45 AM IST
- Kraft seeks manufacturing allies in IndiaKraft Foods, the world’s second largest foods company, is in talks with at least three biscuit makers including Cremica group and Surya Foo...26 Jul, 2010, 01.02 AM IST
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