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OREO AND BOURNVITA
View: Can milk, food, drinks drop their healthy halo 'N' just be fun and be loved?Cadbury Bournvita recently faced a setback in the malted drink category when the Government of India instructed e-commerce sites and portal...- How sugar turned bitter for BournvitaMondelez India has received a notice from the child rights body NCPCR which has asked it to review or withdraw all "misleading" advertiseme...
- India's child rights body asks Bournvita to remove misleading ads amid claims of high sugar contentThe National Commission for Protection of Child Rights (NCPCR) has ordered Bournvita to withdraw all "misleading" advertisements, packaging...
- Bournvita controversy rages on; many join issue on social mediaA recent video by a social media influencer on sugar content in Bournvita kicked up a storm. Mondelez India-owned health drink brand reject...
- Bournvita rejects social media influencer's claims of high sugar contentThe video has been deleted by the influencer Revant Himatsingka after being served a legal notice by the company, but it was widely circula...
- Chocolates in demand amid stress, inflation: MondelezMondelez India, the country's biggest confectionery maker, said there has been a strong volume growth in chocolate sales, bucking the slowd...
- Mondelez India Q2 Results: Net profit falls 2.3% to Rs 977.9 cr; sales up 15.9%Its total income also went up 15.64 per cent to Rs 9,296.02 crore for the financial year that ended on March 31, 2022. It was Rs 8,038.10 c...
- Indian arm of Mondelez India Foods and Procter & Gamble Home products reports over two times surge in net profitAs per latest regulatory disclosures to the Registrar of Companies (RoC), Mondelez India Foods revenue surged by 10% at Rs 8038 crore in 20...
- Mondelez bets on India to taste $1bn online sales by 2020The digital push comes at a time when health-conscious consumers are cutting back on discretionary spend, forcing chocolate and confectione...
- Mondelez to invest Rs 100 crore on RDQ hub in IndiaThe company said it will "start construction of the Thane facility in December, and the site is expected to be fully operational by mid-201...
- Mondelez goes ‘marvellous’ with Dairy Milk to drive up salesThis is Mondelez’s third launch within a year after Bournvita biscuits and Oreo Gold even as demand for most discretionary products is hit ...
- Biscuit market faces tough competition in India with rising cookie segmentIn 2015-16, the cookie segment, which includes brands such as Mondelez's Bournvita biscuits contributed 30% to the overall market.
- Mondelez launches Cadbury Bournvita biscuits in IndiaPriced at Rs 10 and Rs 25, Bournvita cookies are pitched for morning snacks and would be available on shelves from May.
- Mondelez extends Bournvita to biscuitsMondelez has tied up with marketplace Snapdeal to exclusively pre-launch the biscuits for a week before they hit retail stores next month.
- Bournvita Quiz Contest to move off from TV to digital spaceThe show will go live on December 25 with two new episodes every week for 7 consecutive weeks on the BQC YouTube Channel on every Tuesday a...
- Mondelez records healthy growth in IndiaThe Indian unit of Mondelez, the maker of Cadbury chocolates, grew in mid-teens in the quarter through March, driven by increasing share in...
- Cadbury India changes name to Mondelez India Foods LtdThe change in name of Cadbury is in line with the gradual changeover of the name of all subsidiaries of Mondelez International globally, th...
- Cadbury ropes in Ranbir Kapoor as brand ambassador for OreoCadbury India said it has roped in actors Ranbir Kapoor and Karthi as brand ambassadors for its biscuit brand 'Oreo' in the country.
- How Cadbury India is cracking the code of emerging shopperThe emerging Indian shopper is posing a huge challenge to the marketers. Brands are grappling on how best to reach this emerging.
- Cadbury enters Indian biscuit market, launches 'Oreo' brandConfectionery maker Cadbury India today announced its entry into the country's estimated Rs 12,000-crore biscuit market through the launch ...
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