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OTT AGGREGATION PLATFORM
Ad slowdown dulls impact of HC relief on TV landing page revenuesBroadcasters face a tough advertising market. The Kerala High Court's decision on TV ratings provides temporary relief for cable and DTH op...27 May, 2026, 01.30 PM IST- Microdrama apps chase telco bundles as subscription growth lags despite download surgeMicrodrama platforms are partnering with telecom operators to combat market fragmentation and boost subscriptions. With over 20 apps and si...23 Apr, 2026, 01.23 PM IST
- Can Netflix afford to skip ads in India any longer?While most Indian streaming platforms have adopted hybrid ad-supported and subscription models due to high churn, Netflix remains an ad-fre...22 Apr, 2026, 11.38 AM IST
- Global streaming platforms trade control for scale in India’s OTT marketStreaming powerhouses are choosing to partner with Indian digital platforms, looking to delve into the rapidly expanding OTT market without...17 Apr, 2026, 12.46 PM IST
- Tata Play Binge expands to VIDAA-powered smart TVs in IndiaTata Play Binge is now accessible on VIDAA Smart TVs in India. This integration allows users to stream content from over 30 OTT services di...12 Mar, 2026, 10.09 AM IST
- Zee Entertainment consolidates content distribution under new armZee Entertainment Enterprises Limited has created Advance Media Distribution Limited (AMDL) to consolidate its TV and OTT distribution, inc...14 Aug, 2025, 09.55 PM IST
- Tata Play Binge adds BBC Player to its OTT lineupTata Play Binge has partnered with BBC Player, bringing a wide array of British entertainment to Indian viewers. The collaboration enhances...08 May, 2025, 08.27 AM IST
- Telcos, OTT firms lock horns at talks over spam and scamTelecom companies and tech firms clashed over regulations to curb online spam at a Trai open house. Telcos urged for OTT platforms and tele...12 Dec, 2024, 08.15 AM IST
- Tata Play Binge powers OTT aggregation platform Cignal Super in PhilippinesTata Play Binge is expanding its global reach by providing Platform as a Service to Cignal TV's OTT platform, Cignal Super, in the Philippi...26 Sep, 2024, 09.32 AM IST
- Telcos go slow on content spends; investment towards buying content falls 12% in FY24In the last few years, telecom operators have been heavily focused on acquiring content from TV broadcasters, besides partnering with strea...17 Aug, 2024, 05.36 PM IST
- Tata Play takes its easy bingeing solution to BangladeshTata Play has expanded its global reach by partnering with Akash Digital TV in Bangladesh to offer its white label solution, Tata Play Bing...11 Jul, 2024, 08.17 AM IST
- Dish TV's Watcho hits 3 million paid subscriber baseDish TV's OTT aggregator platform has amassed one million subscribers in recent months to take the total count of paid subscribers above th...06 Dec, 2023, 04.00 PM IST
- Tata Play steps out of India with a solution that global OTTs needTata Play has launched a white label solution for global over-the-top (OTT) aggregators, starting with a collaboration with Philippines' Ci...27 Sep, 2023, 01.01 PM IST
- Reliance Jio rejects Bharti Airtel's charge on predatory pricing of live TV channels on JioFiberReliance Jio has rejected Airtel's complaint to the regulator about the telco's apparent predatory offers of live TV channels with its JioF...12 Apr, 2023, 02.00 PM IST
- ZEEL, Jio TV extend content partnership for two yearsIn its FY22 annual report, ZEEL had stated that the domestic digital subscription revenues grew at a healthy pace on account of the increas...23 Feb, 2023, 05.18 PM IST
- DTH firms turn to OTT aggregation to stem user churnAggregating OTT may help DTH platforms retain customers, diversify offerings: Expert29 Dec, 2022, 06.00 AM IST
- Video-on-demand aggregators prepare for a bright future in smartphonesViacom 18’s advertising-led VoD platform VOOT and Balaji Telefilm’s subscription-based VoD platform in July will be something to watch out ...24 Mar, 2016, 03.28 AM IST
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