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NIVEDHA CHARLES
Pigtails and Ponys: How Nivedha Charles built a Rs 7 lakh hair accessories ventureBangalore's Nivedha Charles' Rs 7 lakh venture Pigtails and Ponys is set to create a niche for itself in the hair accessories business.- How hair accessories' company Pigtails and Ponys built brand awareness on FacebookThe Bangalore-based company that provides handmade hair accessories has acquired around 70 per cent of their customer base via Facebook.
- Small companies market themselves on Facebook and seal deals via WhatsAppExperts said the lure of social media for small businesses is due to the low cost of marketing and the high return on investment.
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