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NIELSEN MEDIA
Quote of the day by Robin Williams: ‘Good people end up in Hell because they can't forgive themselves’ - Good Will Hunting actor on the power of forgiving yourselfRobin Williams' poignant quote of the day from the film 'What Dreams May Come' highlights how good people suffer in a self-made hell by bei...- Greenland's independence champion despised Denmark. Trump changed his mindAs Greenland grapples with its quest for independence, a wave of rethinking has emerged. The persistent calls from US President Donald Trum...
- Football emerges as India’s second-most popular sport after Cricket: NielsenFootball is now India's second-most popular sport among adults, trailing only cricket, according to new Nielsen research. The sport's popul...
- World Cup 2026 expansion raises debate: More teams, more games, but is football losing its edge?The upcoming World Cup features more teams and games, sparking debate about its impact. While FIFA aims for global reach, concerns exist ab...
- FIFA's big experiment may have made the World Cup too big for its own goodThe World Cup is expanding with more teams and games. This raises concerns about player endurance and the quality of the tournament. FIFA b...
- Who is Ankur Warikoo? The finfluencer behind WebVeda, Make Epic Money and a Rs 100 crore edtech businessAnkur Warikoo has announced the closure of his upskilling courses business, citing its lack of continued sense despite significant growth. ...
- Streaming firms eye one-stop shops to build scale and profitabilityAmazon's integration of MX Player with Prime Video signals a trend towards unified streaming platforms in India. This move aims to reduce c...
- India’s CTV adoption rises as South leads smart TV penetrationSmart TV use is growing fast in India. Southern regions lead in smart TV ownership. This is due to better internet and more people wanting ...
- IAS launches ‘Total TV’ suite to bring linear-style transparency to CTV advertisingIntegral Ad Science has launched a new solution called IAS Total TV. This aims to bring much-needed transparency to connected TV advertisin...
- Greenland prime minister rebuffs Trump remarks as NATO tensions riseGreenland's leader Jens-Frederik Nielsen has responded to U.S. President Donald Trump's remarks. Nielsen stated Greenland is a proud nation...
- Unified ad tracking needs wider buy-in to succeedA new cross-media advertising measurement system from BARC and Nielsen aims to give brands a single view of campaign reach across TV and di...
- BARC India, Nielsen launch cross-media ad measurement solutionIn a groundbreaking collaboration, BARC and Nielsen have unveiled BARC | Nielsen ONE Ads, a cutting-edge solution designed for advertisers ...
- Nielsen earns Media Rating Council accreditation for Big Data + Panel National TV measurementNielsen's Big Data + Panel National TV measurement has achieved MRC accreditation, combining high-quality panel data with insights from sma...
- Nielsen Media, group co leases over 1.52 lakh sq ft in Mumbai’s GoregaonNielsen Media has secured an office space in Mumbai's Goregaon for over 10 years, with a total rental outgo of over Rs 465 crore. The lease...
- BARC India appoints Nielsen's Dolly Jha as Chief of Product & ResearchDolly Jha joins BARC from Nielsen Media India, where she was the managing director. At Nielsen, she led large audience measurement mandates...
- Nielsen launches its digital content ratings solutions in IndiaProviding census-level data of an online property’s digital audience, DCR data will enable media publishers and agencies to understand digi...
- Galwan clash made Indians reduce Chinese app usage even before govt ban: Nielsen MediaThe government on June 29 banned 59 apps with Chinese links, including hugely popular TikTok and UC Browser, saying they were prejudicial t...
- TAM changes focus, regains footholdThe 50:50 joint venture between AC Nielsen and Kantar Media has recorded 20% annual growth in the last two years.
- Most broadcasters see fault in TAM Media Research's small sample sizeMost broadcasters allege that the main problem with TAM data is the small sample size.
- Advertising surges in Asia-Pacific: Research firmAdvertising in the Asia-Pacific region surged by almost 20 percent in the first quarter of 2010, marking the second consecutive quarter of ...
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