- Broadcast Audience Research Council, an industry body for TV audience measurement formed
To provide a transparent TV audience measurement, 3 industry bodies from the field of media and advertising have formed Broadcast Audience ...
- Goafest 2012 to be held from 19th to 21st April
Indian advertising industry's biggest event is scheduled to happen from 19th to 21st April in the beach town.
- Sandeep Goyal jumps into fray, adds twist to AAAI elections
It was supposed to be a smooth takeover for Nagesh Alai, the vice-president of the AAAI (Advertising Agencies Association of India), when V...
- Mumbai realty rates spiral beyond reach
Many developers have even increased the difference between carpet and built-up areas of the apartment by 40% to 50% at places. Weigh option...
- Ulka deal shows India's critical for IPG
Wave of mergers & consolidation in India over past year is in keeping with co’s belief that M&As are crucial for growth.