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NIQ INDIA
Colgate's sore about cavity in India growth curveColgate-Palmolive is currently experiencing a downturn in toothpaste sales across India, affected by sluggish urban demand and recent tax a...- Rural India, small manufacturers lead FMCG growth in April-June; urban recovery gains momentumRural markets and small manufacturers propelled the packaged consumer goods sector in Q2 2025, with villages growing twice as fast as citie...
- Bounceback: FMCG demand rises in urban markets during March quarterDemand for daily groceries and personal-care items has rebounded, driven by increased stocking of summer-focused products, particularly in ...
- CCI probe against Google; Nazara’s fundraiseIndia’s antitrust watchdog has ordered a probe against Google on alleged anti-competitive practices against real money gaming. This and mor...
- 60% FMCG companies say e-commerce is critical platform for salesA NielsenIQ study reveals that 60% of FMCG companies prioritize e-commerce as their primary sales channel. Emerging manufacturers are exper...
- India's craving for healthy snacks takes a crunchy turnIndian consumers are increasingly choosing healthier snack options, driving the segment's rapid growth. Emerging brands offering smaller pa...
- Rural demand grew twice as fast as urban in July-September quarter: NielsenIQIndia's rural FMCG market surged by 6% in the July-September quarter, twice the pace of urban growth, fueled by demand for food staples and...
- ET Exclusive: India regarded as centre of innovation due to market dynamics, startup scene, says Jim Peck, Global CEO NielsenIQIndia has become the largest global capability center (GCC) for NielsenIQ, according to CEO Jim Peck. He emphasized that India is no longer...
- Predatory pricing & deep discounting by Q-Commerce to impact brand value: AICPDF to FMCG makersThe All India Consumer Products Distributors Federation (AICPDF) has urged FMCG companies to monitor the impact of deep discounting by quic...
- Over 30% shoppers relying on quick commerce for core needs: NielsenIQQuick commerce is driving growth in grocery shopping, with 31% of Indian shoppers using it for core needs and 39% for top-ups, according to...
- India audio device market witnesses remarkable growth, hits Rs 5,000 cr offline sales: GFKThe Indian audio devices market is witnessing significant growth, with offline retail sales reaching Rs 5,000 crore in June 2024. This surg...
- Major domestic appliances market sees 18 pc value-based growth in first half of 2024: ReportThe small domestic appliances market recorded a 29 per cent increase in value, reflecting heightened consumer interest in home convenience ...
- Modi 3.0: FMCG companies can cheer the new coalition governmentIn a symbolic move, Prime Minister Narendra Modi's first action after being sworn in for a third term was releasing the 17th PM-KISAN insta...
- FMCG, auto companies break the jinx as rural growth rises above urbanRural FMCG demand outpaced urban markets in Jan-Mar 2024. Car companies reported higher rural sales. NielsenIQ noted 7.6% rural growth. Fac...
- Rural FMCG sales outgrew urban for the first time in 5 quarters in Q1: NielsenIQIn the January-March ’24 quarter, rural markets surpassed urban consumption for packaged consumer goods for the first time in five quarters...
- NIQ Launches Founders Pitch Slam for Emerging CPG Brands in India
- FMCG industry records 6.4 pc volume growth, rural & urban consumption gap narrows, says NielsenIQIndian FMCG industry's volume grew 6.4% YoY in Q4'23, with uptick in consumption in both urban and rural areas. Consumption gap between urb...
- FMCG sector grows 9% in September quarter aided by rural revival: NielsenIQPackaged fast-moving consumer goods in India grew 9 per cent year-on-year in the July-September quarter, driven by higher spending in rural...
- Mass-market carmakers are making 'six airbags' a new norm for cars & SUVs in IndiaOnce seen only in premium and luxury cars, six airbags are now becoming more accessible to and affordable for the average car buyer in Indi...
- Distributors seek standardisation of packs; say smaller, lower unit price packages create confusionRecently, several companies introduced various new SKUs (Stock Keeping Units) with lower unit prices aimed at catering to the rural market,...
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