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NFL BRAND VALUE
IPL may become the GOAT of sports world; League sees sharp rise in valuations on record media rights deals, deep-pocketed sponsorsIPL franchise values are soaring, projected to hit $15 billion by 2032. This growth rivals top European football clubs. Record media rights...
20-30 percent increase in IPL media rights won't be surprising: Punjab Kings co-owner Mohit BurmanAs IPL franchise valuations skyrocket, they are aligning with the elite global sports leagues, signaling a promising shift in the landscape...
Kenneth Walker III net worth soars after Super Bowl MVP win — career stats and deal detailsKenneth Walker III is a top NFL running back whose net worth is rising fast. His earnings come from his rookie contract, bonuses, and brand...
Ness Wadia says bigger IPL window needed, all for Champions League T20 revivalNess Wadia, co-owner of the Punjab Kings, advocates for an expanded Indian Premier League schedule, asserting that additional matches would...
Who is Travis Kelce, the ‘gym teacher’ Taylor Swift is marrying? Check his net worth vs her $1.6bnTaylor Swift and Travis Kelce have announced their engagement, marking a significant milestone in their widely followed relationship. Kelce...
What Shannon Sharpe’s ESPN exit means for his net worth post-lawsuit settlementShannon Sharpe's departure from ESPN, following a settlement in a sexual assault lawsuit, raises questions about his financial future. Desp...
NFL Millionaires' Club: Meet the top 5 richest stars of all time - Check full net worthNFL's top players, like Roger Staubach, Fran Tarkenton, and Tom Brady, have amassed incredible wealth through on-field success and savvy bu...
IPL needs a 12-16 week window to match the likes of NFL: PBKS co-owner Mohit BurmanPunjab Kings co-owner Mohit Burman believes the Indian Premier League needs a longer window. This expansion aims to match the brand value o...
Taylor Swift scores big for the NFL: Brings in over $1 billion even before the Super Bowl kick-offTaylor Swift’s relationship with NFL star Travis Kelce has significantly boosted the league’s financial gains, adding over $1 billion in br...
IPL's business value has risen by 6.5% to $16.4 billion in 2024: Houlihan LokeyThe Indian Premier League's (IPL) business value has surged by 6.5% year-on-year to $16.4 billion in 2024, driven by key deals with Disney ...
How Super Bowl can serve desi exportersTentpole events like Super Bowl and IPL have economic implications on inclusions, exclusions, and creatives. They raise brand awareness, se...
Super Bowl LVIII: Jennifer Aniston, David Schwimmer's Uber Eats ad goes viralUber Eats ad featuring Jennifer Aniston and David Schwimmer have caught eyes ahead of Sunday night's Super Bowl LVIII.
Taylor Swift, Travis Kelce-themed flights for Super Bowl LVIII launched by United Airlines. Check schedule, timings, datesTaylor Swift and Super Bowl LVIII have generated quite a buzz and United Airlines have come up with special flights.
IPL media rights value may hit $50 billion in 20 years, league's chairman saysIPL Chairman Arun Dhumal forecasts the league's media rights value to potentially hit $50 billion in 20 years, citing its growth and global...
Bud Light steps into the ring with UFC in a brand-reviving moveBud Light, an Anheuser-Busch flagship, partners with the UFC to rebound from sales decline post-controversial influencer collaboration. The...
NFL 2023 top earners: Who are the highest-paid players in this season? Here’s what you need to knowSThe NFL's trend of record-breaking contracts shows no signs of slowing down. With the likes of Philadelphia Eagles' Jalen Hurts and upcomin...
IPL’s business enterprise value tops $15 billion: Houlihan LokeyAccording to the IPL Brand Valuation Study 2023 report, the stand-alone brand value of the IPL is now $3.2 billion, up by 80% from $1.8 bil...
IPL team owners buy all six franchises in South Africa T20 leagueReliance Industries Limited, which owns IPL's most successful team Mumbai Indians, bought the Newlands franchise of the league which is sch...
Mumbai Indians crosses Rs 100 crore in sponsorshipsA Mumbai Indians spokesperson confirmed of signing a three-year deal with Marriott Bonvoy, the loyalty programme for all the 30 hotel brand...
- NBC sells out Super Bowl ads for record $206 mn
NBC said on the eve of Sunday's Super Bowl that it has sold the last two of the 69 advertising spots for the game, pushing total ad revenue...