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MYNTRA CHANGES LOGO
Amazon bets on AI to pull millions of Indian sellers into video advertisingAmazon Ads is bringing its AI video creation tool to India. This technology helps businesses make video ads quickly and affordably. It aims...
Best wallets for men that blend modern design and eleganceThe perfect wallets for men combine style, quality and functionality. Whether you like the traditional two-fold wallet, the extra space tha...
Rakhi gifts for brother to surprise him this Raksha BandhanAchieve something great this Raksha Bandhan by gifting your brother a sentimental gift. Whether he is into fashion, fitness, gadgets, or gr...
My brand is respected in India because everyone panders to the rich; we do not: SabyasachiSabyasachi is celebrating 25 years of his label. He reflects on his journey building an Indian luxury brand. He discusses fashion's elitist...
Voice of pod: Why entrepreneurs are turning into popular hosts of podcastsA marketing expert, who has worked with a unicorn founder on their podcast, points to two factors behind this chat show zeal. “Capital is s...
Voice of pod: Inside India's entrepreneur-led podcast boomEntrepreneurs are turning into popular hosts of podcasts, which double as personal branding exercise as well as indirect advertisement for ...
ET Startup Awards 2022: All the detailsThe winners of the 2022 edition of the Economic Times Startup Awards, which recognise and celebrate excellence in the Indian startup ecosys...
Looking for gift options for your Valentine? Here are some options for him & herHere's thoughtfully curated list of gifts.
The lessons we learnt from 2021’s controversies2021 — also known as the year of the brouhaha, when the advertising and marketing sector faced a fair share of storms. Industry vets tell E...
Love following new fashion trends & buying cheap clothes? You are slowly killing the planetDid you know that around 85% of garments produced every year end up in the dump?
ETtech Exclusive: Tata eyes Curefit buy to build digital muscleIf the Tata-Curefit deal goes through, there is a good chance that Curefit's co-founder Mukesh Bansal will join Tata Digital and run not on...
Myntra changes logo after complaint calls it offensive to womenThe complaint had been lodged last month with the cyber cell in Mumbai.
Chumbak signs actor Sara Ali Khan as its first celebrity brand ambassador“Chumbak is a woman-centric brand. There is a big overlap between Sara’s followers on social media and our target group, helping us to expa...
Ralph Lauren seeks to end counterfeit goods before India foray“This was a big seizure and we seized more than 6,000 pieces of garments and their hoardings were removed,” said S K Bansal, a lawyer repre...
Abercrombie & Fitch planning to enter Indian marketAbercrombie & Fitch is in talks with a host of Indian companies, including Myntra.com, to open standalone outlets of Abercrombie & Fitch an...
Bombay Dyeing to infuse new life into retail armPwC, Microsoft, KPMG & EY to help business turn profitable by next fiscal.
Online retailer Flipkart unveils a new playful logoFlipkart has unveiled a new logo which reflects its aggressive focus on its mobile application. The new logo denotes playfulness & speed.
Success of Flipkart and Snapdeal spawns name-copying in the e-commerce marketYou have relatively well-known HealthKart and LensKart to relatively less-known e-tailers such as VeggieKart & SafetyKart. Just as you have...
How pivoting helps startups like Myntra, InMobi, MovieInSync cut their lossesMore entrepreneurs are altering their business plans, as they find that investors are willing to support businesses that change course mids...