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Companies go extra mile to indulge kids with wearable gadgets, digital booksWhile Amazon is encouraging the young consumer to take to Kindle for reading in its TVC, Kokuyo Camlin has launched washable crayons.
Usha International launches sewing machine for kidsIt is aimed at encouraging co-creation among mothers and daughters, said Harvinder Singh, President - Sewing Machines, USHA International.
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