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MIRUM INDIA
Senior-level adtech and martech roles combine creativity, tech and business senseThe adtech (advertising technology) and martech (marketing technology) sectors require a unique balance of creativity, business acumen, and...- Amazon, Flipkart generate Rs 8,705 crore ad revenue in FY23In FY23, Amazon Seller Services, the marketplace arm of Amazon, recorded 29% growth in ad revenue at Rs 5,380 crore, according to the RoC f...
- Advertiser body launches media charter to promote transparent practices in advertisingAccording to the association, the model media agency agreement template was established to establish clear and exact agreements between adv...
- Media charter: Advertisers' body pushes for fair practicesTo prioritise privacy and consumer protection, the charter also establishes guidelines for the responsible collection and usage of consumer...
- I&B industry got ₹1,535-crore FDI in October-December quarter: DPIITFor the first nine months of 2022-23, the FDI remittance in the I&B sector amounted to ₹2,925 crore. Several media and advertising companie...
- Tech giants mop up Rs 50,000 crore in India ad revenue in FY22High digital engagement rates forcing Indian advertisers to follow the users to online platforms
- Web professionals key to growth of digital ecosystem in the new normalEndurance International Group’s flagship event, CloudBazaar caters to small business owners and web developers, designers and IT service ag...
- Decoding TikTok's appeal: Fun, fad or a new 'friend'?TikTok overtook Facebook as the most downloaded social networking app globally in Q1, 2019.
- Learning real ways to drive growth in changeCutting edge learning sessions a big draw for marketing fraternity at the festival.
- Get the latest marketing trends from experts Richard Seymour, David AakerIndia's leading marketers will brainstorm with global strategists to decode trends.
- New-age workshops for next gen marketersFor marketers who are looking at sharpening their skills and understanding of new-age methods to tackle the ever-changing business environm...
- J Walter Thompson, Wunderman merge India advertising businessWunderman Thompson chairman and group CEO (South Asia) Tarun Rai is overseeing the transition of what is the largest advertising group in t...
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