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MICROMAX BLING
Micromax, Karbonn, Intex and other handset makers woo women with 'women dedicated' featuresA report by the Vodafone Foundation and the Cherie Blair Foundation pointed out that 15% of women in areas with mobile coverage never use t...
How Micromax managed to take on Samsung & what it should do to tackle intensifying competitionMicromax’s surge defines the changing landscape of the Indian mobile market, but it must do much more to have a sustainable leadership.
Will market pressure force India Inc to make things beautiful?Where art meets engineering, where form sharpens function, where beauty adds to the bottomline, therein lies the great weakness of Indian b...
- Shiney Ahuja takes legal action against mobile advertisement
Shiney Ahuja has taken legal action against a mobile phone advertisement which takes a humourous dig at the scandal.
- ET Review: Micromax Bling 2
The Micromax Bling 2 or the A55, has the requisite crystal-studded hood, but beneath it lurks the OS that is taking over the smartphone wor...
- Micromax's Bling is back in market
Micromax’s Bling is back in the market after the Delhi High Court last week vacated its October order, which banned the sales and ads of Bl...
- Micromax loses its 'Bling' brand name
The Delhi HC has restrained Micromax from selling or advertising one of its largest-selling women-oriented mobile phones, Bling.
- HC takes Bling out of Micromax
Delhi High Court has restrained Micromax, from selling or advertising one of its largest-selling women-oriented mobile phones ‘Bling’ as it...
- Homegrown handset cos to take on Nokia and BlackBerry in smartphone mkt
Indian brands plan to introduce smartphones running on Google Android & Windows platforms, unique in style & design. Top 5 Smartphones | To...
ET Review: Low-budget mobile phonesHere's a low-budget ensemble, with QWERTY keypads, friendly screens, cameras all thrown in.
- ET Review: Low-budget mobile phones
Here’s a low-budget ensemble, which has all the usuals thrown in. QWERTY keypads, friendly screens, cameras, easy-to-navigate menus... and ...