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Mumbai executive reveals adult website ad experiment after Meta ads became expensiveA Mumbai marketing executive has revealed that his company experimented with running advertisements on adult websites after rising costs on...
Adobe partners with ChatGPT to bring marketing into conversational AIAdobe and OpenAI have integrated GenStudio with ChatGPT. This allows brands to create and launch ads within AI conversations.
Big payout alert: iPhone 16 users owed millions after Apple Siri lawsuit - are you eligible?Apple has agreed to a $250 million class-action settlement in the United States over allegations that it misled consumers about Siri and Ap...
Meta’s Q1 earnings show AI driving engagement, ad gains across platformsMeta's AI advancements are boosting user engagement and ad revenue significantly. Higher video consumption on Instagram and Facebook, coupl...
Roblox, Reddit and Atlassian stock prices and earnings explain market reaction after forecast changes and AI growth signalsRoblox, Reddit and Atlassian stock prices and earnings explain market reaction after forecast changes and AI growth signals. Roblox shares ...
US stocks today: Reddit rallies as AI‑driven ad growth fuels strong revenue outlookReddit shares jumped over 12% on Friday after an upbeat quarterly revenue forecast underscored growing returns from the social media compan...
Reddit rallies as AI‑driven ad growth fuels strong revenue outlookThe strong results signal that the company's strategy is paying off as Reddit takes on bigger ad rivals such as Meta's Instagram and Face...
Meta stock price, earnings and capital spending forecast: Meta revenue, layoffs, workforce changes, China deal setback, future outlook and investor concernsMeta stock price, earnings and capital spending forecast stayed in focus after Meta raised its capital spending outlook and reported strong...
Meta lifts capital expenditure forecast, doubling down on AI pushMeta Platforms is significantly increasing its capital expenditure forecast to between $125 billion and $145 billion by 2026, doubling down...
ReBid launches agentic AI-powered tool to benchmark creative performanceReBid introduces a new AI tool to help brands understand competitor advertising. This technology analyzes ads across platforms like Meta an...
Indian digital ad market likely to double to USD 22 bn by 2030: ReportIndia's digital advertising market is set for significant growth. Projections indicate it will double in five years, reaching up to 22 bill...
AI is a gold mine for spammers and scammers, but Google is using it as a tool to fight backGenerative AI is supercharging online spam and scams, with the FBI reporting over $893 million in losses last year. Tech giants like Google...
Meta poised to surpass Google in digital ad revenue for first time, report saysThe Instagram-owner's global net ad revenues are expected to reach $243.46 billion in 2026, ahead of Google's projected $239.54 billion, th...
Who is Dave Dugan, OpenAI’s new VP of global ad solutions who left Meta?OpenAI has hired former Meta executive Dave Dugan as vice president of global ad solutions, following recent hires from Meta. The company i...
Meta to charge advertisers a fee to offset Europe's digital taxesMeta Platforms will introduce new location fees for advertisers. These charges, ranging from 2% to 5%, will cover digital service taxes and...
Meta announces testing of generative AI-powered advertisement toolsMeta (formerly Facebook) said on Thursday it is introducing additional AI features and introducing a product to the suite that will continu...
Facebook owner Meta makes antitrust commitments over online advertisingMeta has committed to giving access over a five-year period to advertising inventories and campaign data to so-called advertising technolog...