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MEDIMIX BRAND
Medimix soap maker Cholayil plans to raise Rs 450 crore, dilute holdingThe Pradeep Cholayil-led company, which has a presence mainly in the North Indian markets, is likely to dilute an about 20-25% stake in its...
D2C is the future of retail: ETILC membersRetailers will need to be ready to anticipate demand by analyzing customer trends and applying automation tools. This will be essential to ...
Iconic Brands of India: Indigenous brands step into the spotlightAs Indian companies and brands nurture global ambitions, they face a plethora of choices and challenges. Understanding new markets, new set...
Iconic Brands of India: Indigenous brands step into the spotlightAs Indian companies and brands nurture global ambitions, they face a plethora of choices and challenges. Understanding new markets, new set...
AVA Group targets Rs 500 crore sales turnover in FY20The company, celebrating its 50th anniversary, has lined up a string of new products for the future.
AVA Healthcare ties up with Ambika PillaiAVA Healthcare promoter Dr A.V. Anoop said the Kaytra brand would first be launched in Kerala and then extended to other states in the coun...
Cholayil to offer more under Medimix brand, eyes Rs 200 crore salesCurrently, the Cholayil group has sales of Rs 150 crore from Medimix soaps, to which western states contributed around 36 per cent.
AVA Group acquires Kerala based Melam MasalasThe acquisition, through AVA Condiments LLP - a newly established wholly owned subsidiary of AVA Cholayil Health Care Pvt.Ltd., will includ...
AVA Group acquires Melam brand for undisclosed sumThe acquisiton has been made by newly formed AVA Condiments LLP, subsidiary of AVA Cholayil Health Care.
Medimix journey from ayurvedic soap to hand washTo finance the forays into new categories and the expansions, Cholayil is planning to raise over Rs 100 crore via an IPO, says a top offici...
FMCG cos Cadbury, HUL, L'Oreal and others betting on chemists to push sales of productsChemists account for about 9.1% of overall FMCG sales in the country, or some 45% higher than modern retail, according to a study by Nielse...
Regional brands aim high, attempt to carve out pan-India presenceThe Bakemans debacle serves as a grim reminder that the journey from one state to a pan-India presence is fraught with risk.
- Cannes: India bags six more medals, but yet to strike gold
India is still to make a big impact at Cannes Lions 2010 even as the country won three silver Lions and three bronze Lions at the global ad...
- Dettol gains ground, Lux slips
Reckitt Benckiser’s germ-protection soap Dettol gained maximum value market share among soap brands in the last 12 months ended June, while...
- Branded for life & ever after
In the silly season, scandal sheets always have one story to fall back upon - men marrying older women.
- Cholayil to unveil skin-care range
Chennai-based Cholayil Group, manufacturers of Medimix soaps and Cuticura talcs, is set to diversify into the skin care category.
- Ayurveda looks for some branded appeal
Move over wellness centres in distant hills offering ayurvedic treatment. You can now walk into branded centres offering an array of ayurve...
- FMCG cos to revamp, expand core brands
Most FMCG companies seem to be high on expanding the core value of products and brands which have traditionally been confined to a specific...
- SD Pharmacy
From an ayurveda group with a rich tradition to a promising start-up in the herbal soap market, the Alappuzha-based SD Pharmacy is performi...
- FMCG cos prescribe a new look for medicinal brands
Most FMCG companies seem to be high on expanding the core value of products and brands, which have traditionally been confined to a specifi...