H-1B applications plunge in India’s tech hub Hyderabad as costs rise and US tightens normsThe demand for H-1B visa applications in Hyderabad has plummeted due to increased fees and stricter rules. Professionals are discouraged by...
11 Mar, 2025, 12.12 PM IST
Bollywood plot: Reversal in box office fortunes brings back endorsement dealsAt least five brands have signed Hindi film celebrities in the past two weeks, accelerating a turnaround that began earlier in the year aft...
23 Dec, 2023, 02.02 PM IST
Electric buses: A sustainable financial model is needed to mainstream these expensive vehiclesAs far as order books are concerned, JBM Auto currently leads with 5,000 electric bus orders both from state transport undertakings and pri...
26 Aug, 2023, 10.45 PM IST
Endorsement deals: Southern Stars shine as Bollywood fadesThe southern stars have been consistently delivering national hits such as Pushpa: The Rise, RRR, KGF: Chapter 2 and Vikram, in contrast wi...
05 Sep, 2022, 06.53 AM IST
In search of a 'good' film: What do frequent Southern remakes convey about Hindi cinema?Here's a break-up of what's working for southern films and what's not for Hindi movies.
17 Aug, 2022, 10.23 AM IST
Is Mahesh Babu too expensive for Bollywood? Actor charges Rs 35 cr per film, has net worth of Rs 244 crMahesh Babu’s claim that he has rejected several Bollywood films is indeed true.
11 May, 2022, 09.33 PM IST
Ashok Leyland in discussions to raise funds for e-mobility service arm Ohm along with EV subsidiary SwitchWhile the company was non-committal on the quantum of fund raise for Ohm, ET learns the company may be looking at raising anywhere between ...
14 Feb, 2022, 07.58 PM IST
The year your therapist broke downAs Covid-19 healthcare workers grapple with the loss of life on an hourly basis, mental health professionals across the country are dealing...
24 May, 2021, 01.08 AM IST
New stars on the block: How dubbed versions of Hollywood hits are churning out heroesVoice is such a big deal now that studios make artists sign contracts not to reveal the VO artists’ details on social media until the movie...
30 Jun, 2018, 11.15 PM IST
Zoomcar brings EVs to Kolkata to increase its fleetZoomcar today started offering EVs on its platform in Kolkata after Mysuru, Hyderabad, Jaipur, New Delhi and Mumbai.
13 Jun, 2018, 05.17 PM IST
OTT is the future of entertainment; Eros Now will rewrite rules of content consumption: Jyoti Deshpande, Eros Intl"If you download the Eros Now app on your Android or i-Phone today, you could create a free registration and not have to pay anything at al...
18 Aug, 2015, 01.28 PM IST
Coke ups ante in cola war, to leverage Salman’s fan base on social mediaSalman has for the first time lent his Facebook page to a brand. And Thums Up will debut its crucial campaign on social media.
23 Feb, 2013, 06.50 AM IST
- Younger celebrities to drive 2013 brandwagon
Coca-Cola’s mango drink Maaza just signed on Imran Khan and Parineeti Chopra, signaling their choice of younger stars.
14 Jan, 2013, 06.35 PM IST
- Regional superstars strike big endorsement deals with FMCG cos
Consumer products cos from HUL to ITC & Parle Products to Wipro Consumer Care are accelerating signing endorsement deals with regional acto...
07 Feb, 2011, 02.24 AM IST
- Parle ropes in Ravi Kishan and Rituparna Sengupta as brand ambassadors
Parle Products has roped in regional actors Ravi Kishan and Rituparna Sengupta for endorsing Monaco salty biscuits.
10 Jan, 2011, 02.41 AM IST
- Emami signs up Dhoni, Preity Zinta to endorse edible oils
FMCG company Emami today said it has signed up Indian cricket captain M S Dhoni and Bollywood actor Preity Zinta to endorse its to-be-launc...
03 Feb, 2010, 05.12 PM IST