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LIFEBUOY SOAPS
FMCG companies bracing for another round of price increases amid inflationDaily-use products such as soaps, detergents, biscuits, packaged foods and beverages are likely to become costlier as FMCG companies prepar...
Hindustan Unilever cuts prices of consumer products after GST reforms: Dove shampoo, Lux soap & Bru coffee to get cheaperHindustan Unilever reduced prices on several products. Dove shampoo, Horlicks, and Kissan Jam are now cheaper. Lux and Lifebuoy soaps also ...
Wipro confident of Santoor overtaking HUL's Lifebuoy as leading soap & personal care brandWipro Consumer Care & Lighting expects its soap brand Santoor to overtake HUL’s Lifebuoy as market leader within a year, CEO Vineet Agrawal...
Wipro consumer care buys three soap brands from VVFWhile the Jo toilet soap has a significant share in the northern, eastern and western markets, Doy operates in the premium segment, competi...
Our lather who art in heaven: A soap operaModi, when asked the same question in a 2020 interaction with Rashtriya Bal Puraskar winners, attributes his facial glow to the oil of toil...
This army sends out hope in batches, bottles, and boxes to fight the novel coronavirus.Sars-CoV-2, the virus responsible for the Covid-19 pandemic, belongs to the family of enveloped viruses.
Hindustan Unilever losing market share in skin-cleansing categoryParent Unilever, at the Consumer Analyst Group of New York (CAGNY) conference in Florida last month, acknowledged that penetration for the ...
Santoor 1st desi soap to hit Rs 2,000cr salesWith a turnover of over Rs 2,000 crore, Santoor has clearly overtaken HUL’s soap brand Lux, and is now challenging the numero uno Lifebuoy.
Santoor topples Lux to grab number two slot in volume game: Kantar WorldpanelWipro’s Santoor soap has toppled HUL's Lux as No. 2 soap by all-India volumes for the first time.
Has Santoor overtaken Lux as India’s No. 2 soap brand?Santoor closed the financial year 2018 with a turnover of Rs 1,930 crore and chances are it may have overtaken HUL’s beauty soap brand Lux.
HUL's advertising on 'rotis' at the Kumbh Mela - ' Lifebuoy se haath dhoye kya?'At Kumbh Mela, the largest congregation on earth where all big marketers are vying to sell their wares and boost their brands, one promotio...
Hindustan Unilever celebrates Global Handwashing DayHUL is celebrating Global Handwashing Day across the country an initiative of company's Lifebuoy brand of soap.
- Brand extension: Axe struts into the men's soap space
HUL is giving Indian men yet another avenue to turn into ambrosial Romeos by extending Axe into shower gel early this yr &, more recently, ...
- Santoor crosses Rs 1,000-cr sales
India's third-largest soap brand, became the first brand of Wipro's consumer products division to cross revenue of Rs 1,000 crore in a year...
- Bigger Lifebuoy looks at larger market pie
With the soap variant, Unilever is targeting higher-margin products. "It is part of our premiumisation strategy," Berger admitted.
- Sanitizer cos cashing in on swine flu scare
Godrej, Paras, Wipro and Himalaya are cashing in on swine flu scare.
- Santoor edges out Lux to No. 2 slot in South
Wipro Consumer Care and Lighting (WCCL)’s homegrown soap brand Santoor has emerged as the second largest soap brand in South India, edging ...
- Yuvraj to endorse Lifebuoy for Rs 2 crore per annum
Hindustan Unilever, low-profile on cricketer-related advertising, has roped in Yuvraj for Rs 1.5-2 crore annually. Special: IPL, the blockb...
- Reckitt Benckiser repositioning Dettol to take on Lifebuoy
Dettol is poised for a spate of brand extensions in the personal care space including gels, sanitisers and beauty products. Lifestyle chang...
- HLL loses ad case against Reckit & Benckiser
FMCG major Hindustan Lever Ltd has suffered a setback with the Delhi High Court dismissing its plea to stop rival Reckit Benckiser India Lt...