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- Sprite, Mountain Dew, 7Up, Limca fast-growing category among fizzy drinks
Lemon and lime-based drinks like PepsiCo's 7 Up and Mountain Dew, and Coca-Cola's Sprite and Limca are the fastest-growing category among f...
- ASCI pulls up leading cos for misleading ads
Advertising Standards Council of India (ASCI) on Tuesday said some television commercials by leading corporates have been withdrawn or modi...
- Technical chart reading, an alternative form of stock analysis
Technical chart reading is an alternative form of stock analysis that only a few can make sense of. ET provides you the lowdown.
- Lemon drinks rule as soft drink companies register double-digit growth
The scorching summer this year has ensured a strong double-digit growth for soft drink companies, with the biggest grosser being the new le...
- Summer Sale: Brands gear up their marketing
As the mercury climbs to scorching heights, companies are gearing up on the strategic front to sell that fizzy drink to quench your thirst ...
- Tangy flavour to Cola wars: Coke launches Nimbu Fresh
In a bid to offer consumers a lemon-based drink to counter PepsiCo’s Nimbooz and Parle Agro’s LMN, Coca Cola India has come up with a lemon...
- Fresh twist in Parle logo war
The scrap capable of breaking a sweet tooth between the two factions of the Parle family-Parle Products and Parle Agro-over the use of the ...
- Chauhans lock horns over Parle brand, yet again
The two factions of the Parle family - Parle Products and Parle Agro - are involved in a legal tussle yet again.
- Consumer cos roll out summer specials to pep up demand
Companies relying on seasonal products like aerated drinks, packaged water and juices, ice-creams, refrigerators and air conditioners (ACs)...
- No let-up seen in trademark battle over Parle
The tussle between two factions of the Mumbai-based Chauhan family over the use of the Parle trademark is showing no signs of abating, with...
- Interest payment on CDs is TDS-deductible: AAR
Interest paid to a foreign company on convertible debentures (CDs) is like an interest taxable in India, according to a ruling by Authority...