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KNORR SOUPS
Unilever in takeover talks with McCormick for food businessUnilever is in discussions with McCormick & Company regarding the potential sale of its food division. This business includes well-known br...- Indian brands capitalise on Netflix's Squid Game phenomenonIndian brands like Knorr, Swiggy Instamart, and Cadbury 5 Star are leveraging the popularity of Netflix’s Squid Game Season 2. They have la...
- HUL acquires Horlicks from GSK for Rs 3,045 croreGSK brands like Horlicks, Boost, Maltova and Viva have come to HUL’s portfolio as part of the merger.
- HUL to merge foods and refreshments divisionNearly two years ago, Hindustan Unilever had split these divisions to have sharper focus in these high growing segments.
- Marico enters soup segment, plans healthy snacks tooThe company said it has created a new business team, internally called Engine 2, which will help create and incubate new categories includi...
- Hindustan Unilever's 'Adda' gives new recipe for business boostAdda is a self-paying model which utilizes HUL's entire range of food and beverages to create recipes. It was started on the FMCG giant's c...
- Hindustan Unilever sells rice exports business to LT FoodsThe deal transfers inventory along with two rice brands - Gold Seal Indus Valley and Rozana - to LT Foods' Middle East arm.
- Hindustan Unilever looking for buyers for its atta, rice, salt businessThe firm has appointed investment bankers to scout for buyers, and rivals and other strategic players have been sounded out.
- Made-for-online food items fly off e-shelvesThe key to impulse products is visibility and online platforms give that leverage to companies to display content to consumers where they w...
- Does HUL need to fret over the Maggi fiasco?Packaged foods is a fast growing promising category for HUL. The segment delivered a strong 15 per cent turnover growth last financial year.
- Hindustan Unilever's Knorr Chinese noodles not on FSSAI's approved listFSSAI listed 33 items manufactured by seven companies approved by it in pasta, macaroni and noodles categories, wherein HUL's Knorr instant...
- HUL's Knorr Chinese noodles not in FSSAI approved listKnorr instant noodles may come under the scanner of FSSAI as the product is not in the approved list of items of the central food safety re...
- HUL to launch Knorr instant noodles; to take on MaggiHUL’s decision is part of a strategy to expand the Knorr brand, which is so far restricted to soups and a ready-to-cook range in India.
- Unilever launches Knorr noodles in Pakistan, Sri LankaConsumer products firm Unilever plans to take Knorr soupy noodles to global markets, particularly emerging and developing countries.
- Companies blur food category boundaries, position products in multiple categoriesCall it the two-in-one phenomenon; brands are blurring food category boundaries by positioning their products to be relevant in multiple ca...
- HUL's appetite- experiments in marketingHindustan Unilever, which has struggled in the foods business for a decade, is taking yet another crack at it. Now, it is using experientia...
- Nestle moves HC against HUL for using its tagline in adFMCG major Nestle India Ltd has approached the Delhi High Court seeking to restrain rival Hindustan Unilever Ltd from using allegedly simil...
- Unilever Q3 earnings rise 37%, sales gain 1.2%Unilever, the maker of consumer products such as Lipton teas, Dove soaps and Ben & Jerry’s ice cream, said earnings jumped 37% in the third...
- Promo line lands Maggi in a soupNestle tried to do it with Maggi soup variants, but may have got into a bit of a soup itself with competitor Hindustan Lever (HLL) dragging...
- Relocation of HLL food arm eats into B'lore ad pieHLL’s foods division shifting base to Mumbai, to the proposed state of the art corporate office at Andheri, is not good news for the Bangal...
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