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KAPIVA AYURVEDA
FMCGs buying up Ayurveda startups for healthy growthAyurveda seems to have found a sweet spot in India’s FMCG playbook as national players turn to regional and niche brands in this space to d...- D2C brand Kapiva launches Rs 50 crore fund to support R&D in AyurvedaHealthcare brand Kapiva launched a Rs 50 crore innovation fund to support research and product development in Ayurveda. The fund will back ...
- Healthtech funding drops on integrated care models' riseAccording to Venture Intelligence, healthtech funding fell to $447 million last year from $707 million in 2024. Funding had peaked at $2.62...
- Investment firm Ironclad launches Rs 200 crore fund focused on ESOPsIronclad Asset Management has launched Ironclad Ventures, a ₹200 crore SEBI-approved ESOP secondaries fund. It will enable startup employee...
- Kapiva raises $60 million funding led by 360 ONE Asset and Vertex GrowthKapiva’s key categories include products for diabetes, energy, sports, nutrition, liver and heart. These products are sold through its own ...
- Mamaearth parent Honasa to discontinue ayurvedic beauty brand AyugaFollowing the discontinuation of Ayuga, Honasa Consumer will have six brands in its portfolio – Mamaearth, its largest brand, The Derma Co,...
- D2C ayurveda brand Kapiva’s revenue doubles to Rs 114 crore in FY23Kapiva reported Rs 114-crore revenue from operations for FY23, nearly double from Rs 59 crore in FY22, according to its regulatory filings ...
- The Ayurveda Experience raises $6 million in Anicut-led roundTAE retails over 100 stock keeping units across three beauty and personal care brands – Iyura, Ajara and A. Modernica; and one supplement, ...
- Why large conglomerates and promoters of traditional businesses are investing in nifty, new-age startupsLarge business houses such as the Tatas, Wipro, Marico, RPG, JSW, Mahindra, Aditya Birla Group, Unilever, InfoEdge (Naukri.com) and Hero Gr...
- Direct-to-consumer brands settle down in small town IndiaBrands such as boAt, Bombay Shaving Company, Wonderchef, Kapiva, mCaffeine and Mamaearth expect further increase in demand from small towns...
- Indians under 35 years driving maximum consumption of wellness, immunity and ayurvedaCompany executives said the trend took off midway last year and that a large contributor to the demographics turning younger has also been ...
- Brands gain on rising appetite for healthy livingThe Covid-19 pandemic has accelerated the adoption of healthy living among a wider set of consumers, brands have said.
- Covid-19 has led to an increase in demand for immunity-boosting Ayurveda productsSeveral old and new companies have latched on. Baidyanath Group logged a three-fold jump in sales of chyawanprash as well as honey and gilo...
- Amazon Prime Day 2019 to have over 500 new product launches by Indian SMBsPrime members can choose from a range of hand-crafted and unique products from micro entrepreneurs and startups.
- Govt goes extra mile for startups, raises turnover limit to Rs 100 crAn entity will be considered as a startup up to 10 years from the date of incorporation.
- Fireside sees a consumer brand boom, invests in six more StartupsFirm onboards Myntra’s CFO Dipanjan Basu as a partner to boost team
- Kapiva Ayurveda gets Rs 17 crore in capital commitmentsThree-year-old startup, founded by Baidyanath Group scion Ameve Sharma, has already received Rs 11 crore from Fireside Ventures
- Startups reinvigorating Indian medicine with Ayurveda 2.0A small band of young consumer firms riding the Patanjali wave is repackaging the ancient healing system for health-conscious Indians, and ...
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